2026 SEGD Voices | Ambition + Accountability: Responsible AI for Museums

How is AI changing the way we understand history? Join Josh Perelman, Jason Steinhauer, and Judith Zissman for a timely conversation on museums, memory, and historical truth, exploring how AI is reshaping storytelling, trust, and the role of cultural institutions in preserving and interpreting the past.

Top three takeaways:

• AI is reshaping historical authority. As AI-generated content becomes more prevalent, historians and museums face new challenges in establishing trust, authenticity, and context.
• Historiography and media are always subjective. Authentic objects, thoughtfully designed experiences, and emotional storytelling create empathy and understanding that extend beyond information alone.
• Discernment and disclosure are vital. AI can expand access to the past, but critical thinking, ethical interpretation, and transparent storytelling remain essential to preserving historical integrity.

About 2026 SEGD Voices

Curated by the chairs of SEGD’s Professional Practice Groups, the 2026 SEGD Voices webinar series reflects SEGD’s commitment to advancing professional excellence and knowledge-sharing across the discipline. With a focus on Digital and Interactive Media, Museum Exhibition and Experience Design, and Wayfinding and Experiential Graphics, the series offers accessible, practice-oriented tools and perspectives. Each session provides peer-driven insights, creating a shared foundation for exploring emerging methods, technologies, and approaches shaping contemporary experiential design. The 2026 SEGD Voices series is free and open to all as part of SEGD’s ongoing commitment to professional learning, knowledge sharing, and community connection.

SEGD Professional Practice Group Chairs:

• Digital and Media: Nathan Lachenmyer (Sitara Systems), Sara Smith (RLMG), and Judith Zissman (Blue Telescope).
• Museum Exhibition: Vivian Combariza, Megan Dickerson (Birch Aquarium at Scripps), George Mayer (Consultant), and Steven Rosen (Available Light)
• Wayfinding and Experiential Graphics: Daniela Pilossof (DePerla Design) and Amy Rees (Exit Design)

SEGD is uniquely positioned to lead these conversations, with more than 2,200 members across multiple areas of practice around the globe, contributing diverse expertise and real-world experience. This series brings together voices from across the community to highlight innovative practices, practical strategies, and evolving standards within these three practice areas. Whether you’re looking to strengthen your digital and interactive work, deepen your approach to exhibition and experience design, or expand your understanding of wayfinding and experiential graphics, these sessions are designed to inform, inspire, and support your professional growth.