2026 SEGD Voices | Building Better Navigation
May 21, 2026Join our next talk in the SEGD Voices series hosted by the SEGD Wayfinding + Experiential Graphics Co-Chairs, Daniela Pilossof and Amy Rees!
Michaela Pihl Olsen of Urgent.Agency explores why wayfinding matters: it not only shapes how we
engage with and feel in a space but also provides crucial support in context-dependent situations,
guiding people safely and efficiently when it matters most. She reframes wayfinding as a supportive
design tool rather than an afterthought—rooted in Scandinavian traditions of human-centered design,
craft, and holistic integration. Exploring how we design for our surroundings in ways that remain
meaningful over time, she points to how a holistic approach to wayfinding can foster belonging and
quality of life, while reflecting on the tension between digital disruption and human sensory experience.
About 2026 SEGD Voices
Curated by the chairs of SEGD’s Professional Practice Groups, the 2026 SEGD Voices webinar series reflects SEGD’s commitment to advancing professional excellence and knowledge-sharing across the discipline. With a focus on Digital and Interactive Media, Museum Exhibition and Experience Design, and Wayfinding and Experiential Graphics, the series offers accessible, practice-oriented tools and perspectives. Each session provides peer-driven insights, creating a shared foundation for exploring emerging methods, technologies, and approaches shaping contemporary experiential design. The 2026 SEGD Voices series is free and open to all as part of SEGD’s ongoing commitment to professional learning, knowledge sharing, and community connection.
SEGD Professional Practice Group Chairs:
- Digital and Media: Nathan Lachenmyer (Sitara Systems), Sara Smith (RLMG), and Judith Zissman (Blue Telescope).
- Museum Exhibition: Vivian Combariza, Megan Dickerson (Birch Aquarium at Scripps), George Mayer (Consultant), and Steven Rosen (Available Light)
- Wayfinding and Experiential Graphics: Daniela Pilossof (DePerla Design) and Amy Rees (Exit Design)
SEGD is uniquely positioned to lead these conversations, with more than 2,200 members across multiple areas of practice around the globe, contributing diverse expertise and real-world experience. This series brings together voices from across the community to highlight innovative practices, practical strategies, and evolving standards within these three practice areas. Whether you’re looking to strengthen your digital and interactive work, deepen your approach to exhibition and experience design, or expand your understanding of wayfinding and experiential graphics, these sessions are designed to inform, inspire, and support your professional growth.