Placemaking and Identity News

Gorge Hub identity by Mayer/Reed

Mayer/Reed (Portland, Ore.) designed the logo and style guide for the Gorge Hubs, a network of community-operated “rest stops” that provide hikers, bicyclists and recreationalists with amenities while they explore local experiences.

Shikatani Lacroix Wins GOOD Award

Shikatani Lacroix Design (Toronto) won a GOOD DESIGN award for its design of Cineplex Entertainment’s Cineplex VIP Cinemas.

Stevens Institute Admissions Center (Spagnola & Associates)

Spagnola & Associates (New York) reimagined a 19th century mansion on the campus of the Stevens Institute of Technology (Hoboken, N.J.) as a functional 21st century admissions center.

Morgan Stanley LED Spectacular, Times Square

Daktronics (Brookings, S.D.) created Morgan Stanley's new LED spectacular on Times Square.

Chatswood Chase shopping center, Sydney

BrandCulture (Sydney) designed a traffic-inspiring graphic installation for Chatswood Chase shopping center in Sydney to help re-activate an area undergoing renovation.


PUBLIC Architecture + Communication (Vancouver) was recognized by the Architectural Institute of British Columbia for its soccer ball-inspired design of the Newton Field House in Surrey, BC.

Poulin + Morris signage at 7 Bryant Park, Manhattan

Poulin + Morris (New York) created the comprehensive building sign program for 7 Bryant Park, Midtown Manhattan’s new 30-story, 470,000-sq.-ft. mixed-use office tower designed by Pei Cobb Freed & Partners Architects.


Moss Retail & Environments (Elk Grove Village, Ill.) partnered with the design team at Peet's Coffee & Tea to create new branded graphics and signage for the stores.

Envoy Hotel Boston

General Glass International (Secaucus, N.J.) applied its Alice® printing technology to create a unique design statement in the bathrooms at the recently opened Envoy Hotel in Boston's Seaport District.


Skidmore Owings & Merrill (San Francisco) designed the renovation of San Francisco's historic theater known as The Strand.

Planned Parenthood signage by C&VE

Calori & Vanden-Eynden (New York) designed signage and graphics for Planned Parenthood's new state-of-the-art reproductive health and education center in Queens, N.Y.


Infinite Scale (Salt Lake City) created the branding and wayfinding system for Texas A&M’s newly redeveloped football stadium complex, opening to the public September 12.

Caterpillar Dealer Experience Center by Dimensional Innovations

Dimensional Innovations (Overland Park, Kansas) helped Caterpillar and Simantel design, fabricate, and install a new Dealer Experience Center for their Edwards, Ill., training campus (and made a cute CAT video about it).


LOS ANGELES – In today’s uber-competitive global marketplace, effective use of design and brand is a powerful differentiator.


Entro (Toronto) created environmental graphics at the premiere venue for the Pan Am Games and Parapan Am Games being held in Toronto July 10 through August 15.

Dineen Hall, Syracuse Univ. College of Law

Poulin + Morris (New York) designed environmental graphics for Dineen Hall, the new LEED Gold-certfied multi-use building at Syracuse University College of Law.


Peter Hyde Design (Brooklyn, N.Y.) collaborated on the design of Studio 17, a broadcast studio for First Rule Film & Broadcast in St. Louis.


Dimensional Innovations (Overland Park, Kansas) partnered with the Charlotte Hornets on the team's locker room and lounge renovation.


At Rochester Institute of Technology, Entro (Toronto) designed a comprehensive signage program for the new home of the RIT Tigers hockey teams. Installed at the Gene Polis­seni Center, the signage program incor­po­rates RIT’s colors and tiger brand and includes a unique donor recognition element.

LeFrak Center at Prospect Park

Poulin + Morris (New York) created a donor recognition program as part of the $74 million restoration of Brooklyn's Prospect Park.


Younts Design Inc. (Baltimore) recently worked with the San Francisco Giants on The Yard at Mission Rock, a pop-up shipping container village in San Francisco's newest waterfront neighborhood just south of AT&T Park.


Younts Design (Baltimore) and Trademark Visual (Phoenix) teamed up to bring a little of Los Angeles Dodgers Stadium to the Dodgers' Training Camp in Glendale, Ariz.


BrandCulture (Sydney) created an immersive brand experience at Garmin's Australian headquarters.


Harbinger Innovation Group (hi.) (Jacksonville, Fla.) was invited to put together a proposal for the new John Gorrie Dog Park being developed by Riverside Avondale Preservation for Jacksonville’s most densely populated historic neighborhood.


CRĒO Industrial Arts (Woodinville, Wash.) worked with TOPSHOP TOPMAN parent company Arcadia Group and design firm Gensler to produce a sleek, stylish signage and graphics package for their new flagship store on Fifth Avenue in New York City.

Convent of the Sacred Heart School

Poulin + Morris (New York) created a bold and energetic branding and environmental graphics program for the new 53,000-sq.-ft.


Infinite Scale (Salt Lake City) created environmental graphics for the January 12 College Football Playoff game between the Oregon Ducks and The Ohio State University Buckeyes.


An inviting new graphics system for the Center in historic Magnusson Park showcases a silver bicycle mounted behind the reception desk.


Murals for Montefiore Medical Center focus on scenes of Bronx flora along with a few well known landmarks such as the Botanical Garden, utilizing a combination of realistic and abstract artistic approaches.


Residents of Florida's Friendliest Retirement Hometown, The Villages, have a bright new shopping center to satisfy their grocery, convenience, restaurant, health and service-based needs, the sixth comprehensive retail project for the community by api(+).


Entro designed a distinc­tive new iden­tity for the Hamil­ton Farm­ers’ Market, orig­i­nally founded in 1837. The idea was to create a modern appear­ance while embrac­ing the look and feel of chalk­board signage, typi­cally used in tradi­tional market settings.


Train line names are boring, so they created new ones devoted to music, pasta, fashion, sins — all the things that make city life worth living.


Using the festival logo, Hunt Design helped temporarily transform and unify a wide range of Pasadena sites for the festival, where technologies converge with artistic innovation.


The "hand" serves as a visual metaphor of Index Ventures’ qualities – subtle, supportive, and sensitive, but also inspiring, vital and versatile.


Brightly colored cycling super graphics in the parking garage welcome bike commuters and pedestrians to encourage multi-modal commuters.


"CREO did an outstanding job, assisting us with alternate manufacturing methods along with alternate materials procurement and final installation on site," says Cindy Edens, Wright Runstad & Company.


"The challenge of delivering an updated casual environment presented a unique opportunity for brand integration and marketing message," said Juan Romero, founder of api(+).


Interior graphics will celebrate the Pacific Northwest region’s unique connection to the natural environment, with a large-scale logo created out of locally sourced, reclaimed lumber planned for the lobby.


Dynamic bas reliefs honor benefactors of the new Franklin Institute Pavilion, their kinetic patterns engaging visitors and setting an exciting tone for the interactive experiences within.


Frost*collective worked with Charter Hall, one of Australia's largest managers of office, retail, and industrial properties, on a new headquarters in Sydney.


Cloud Gehshan Associates will develop a signage, wayfinding, and environmental enhancements plan for the Independence Visitor Center, which provides visitor services and amenities such as on-site ticketing for over 60 tours and attractions, multilingual visitor service representatives, free historical films, and the Independence Store gift shop.


The program features a new brand identity ‘crest’ interpreted in circular bronze and frosted glass elements prominently located at main entrances and secondary gateway entrances throughout the campus.


The best way to raise awareness — and get people in the doors — was to talk about all a new library would offer, and in so doing perhaps change some preconceptions about what a library is. And it worked! The place is packed with lots of new faces. Attendance is up. People continue to donate. Everyone involved seems happy, and a bit better informed.


White Design Studio (Cincinnati) conceived the recently completed Apex Customer Experience Center in Mason, Ohio, as part of a brand identity, graphic guidelines, and message architecture program for the global company specializing in supply-chain efficiency.


Transforming an iPad into a chemistry lab, Bluecadet developed a chemical reaction game that fosters learning through scientific experimentation.


Cloud Gehshan Associates collaborated on The American Veterans Disabled for Life Memorial site's interpretive content, which features powerful quotations and images of disabled veterans and their personal journeys of courage and sacrifice.


Alexander Isley helped the Girl Scouts team show schools, educators, and potential partners how the Girl Scouts have committed their resources and expertise to developing a suite of educational initiatives.


The new space at the East Hampton Library features iconic imagery of life on the eastern end of Long Island: seagulls, windmills, boats, lighthouses, and ocean scenes.


The massive sign system for Hamad International Airport includes sign typologies, kiosks of all forms, flight information display systems, baggage information display systems, terminal wing signs, and information desks.


has been awarded a comprehensive environmental identity, signage, and donor recognition project for the campus's new Science and Education Research 


Features of this LEED Gold-certified building include an urban plaza on Third Avenue, green roofs on the fifth and thirteenth floors, a bicycle storage room, and a 14-foot-tall Jeff Koons rabbit sculpture displayed in the lobby.


For Shanghai's hottest new mixed-use development, LYD spearheaded a branding vision for the architecture, landscape, and streetscape. Most important was integration of Shikumen-style architecture, a rich esthetic hybrid of Western motifs and Chinese spatial sensibility.


The new identity for Berry Bros. & Rudd had to feel as if it had always existed. The previous manifestation had been created in the 1980s and had no reference to the company’s history or authenticity.


GNU Group's dramatic branding signage, super scale graphics, and themed sculptural elements transform the Pavilion Building in the heart of Jack London Square into Plank, an innovative recreation, dining, and entertainment center.


Bluecadet completely redesigned The Franklin Institute website with a focus on interactivity, excitement, and engagement and also updated and re-imagined the website’s overall visual aesthetic.


Facilities are a media vehicle for on-brand, of-culture messages in HOK's design of TD Ameritrade's new headquarters.


Three years after the initial inventory and survey, Calori &Vanden-Eynden's work on a system of historically-referenced static and dynamic signs for Philadephia's 30th Street Station will be implemented.


The first capital city of the Saudi royal family is now marked by the Salwa palace-inspired identity from Cloud Gehshan Associates.


Michael Courtney Design designed this logo and a menu for a group of cooking enthusiasts in Seattle who jokingly call themselves “the Gourmet Club.”


Harbinger Sign and ENB put CSX on the right track by creating a primary exterior monument and following up with a standard sign plan.


Pentagram’s poster for this year’s Maundy Thursday reading uses the identity for the Cathedral Church of Saint John the Divine designed by Michael Bierut.


BRIC recently expanded and renovated its headquarters in downtown Brooklyn. Poulin + Morris provided wayfinding and more for the new space.


For The Loop Pizza, Harbinger Sign's branding efforts resulting in an enhanced customer experience, raising a little more dough for the restauranteur.


Inspired by the Spring Garden Greenway theme, Cloud Gehshan Associates developed illuminated portal structures with intricate, American Wisteria-inspired patterns, designed to transform a dark bleak underpass.


For The Israel Project, Beth Singer Design created an infographic-rich report, graphic-rich leave behinds on TIP’s three big services, and a promotional postcard for TIP’s leadership mission.

The Mexico Olympics Graphic Identity and Placemaking design by Lance Wyman

Placemaking is the design activity that uses communications to create experiences that connect people to place.


Dyal and Partners created a brand identity to reestablish Washington on the Brazos as central to Texas history and the Texas experience.


The Berkeley Public Library recognized the generosity of donors in funding improvements to four locations.


The Toronto Finan­cial District engaged Entro (Toronto) to develop a Public Realm Strat­egy brochure for the members of the BIA with the goal of improv­ing Toronto’s Finan­cial District.


Pentagram’s Michael Bierut and team have created a new graphic installation for a stairwell at the Museum of the City of New York that pays tribute to the city, its people and their many ups and downs.


Alpha Workshops was in need of a donor recognition program for its newly renovated facility to honor its generous supporters. Poulin + Morris created, pro bono, an interlocking donor recognition wall inspired by the iconic Eames House of Cards.


Studio SC (Seattle) is creating an environmental graphics program for the Allen Institute for Brain Science in Seattle's South Lake Union neighborhood.


Entro (Toronto) achieved a Plat­inum Badge status in ReNew Canada’s Top 100 for being a key player in the signage and wayfind­ing design of eleven of Canada’s biggest infra­struc­ture projects.


Square Peg Design (Oakland, Calif.) created the branding, wayfinding, and signage for Alameda Landing, the new waterfront mixed-use community on the island of Ala


Materials & Methods (Boston) recently completed the design and installation of an interactive digital art wall at the State Employees Credit Union in Raleigh, N.C.


Shikatani Lacroix has been working with Canadian coffee company Second Cup International on its international expansion since 2007, and is now rolling out new stores in Florida.


Harbinger (Jacksonville, Fla.) created a custom-driven signage solution to reflect the trippy environment for Mellow Mushroom, a unique re


Pentagram (worldwide) announced completed work including a dynamic branding initiative for the University of Colorado Boulder, launched by DJ


Carbone Smolan Agency (New York) translated “wellness” into a visual identity when designing a visual identity system for Stay Well®, whic

NPR Headquarters lobby new Digital Signage

Sansi North America, LLC (Ballston Lake, N.Y.) supplied the LED components of the environmental graphics for the new NPR headquarters in Washington, D.C. The project, designed by Poulin + Morris Inc., includes a dramatic LED-based Media Mosaic inside the lobby as well as an LED ribbon and ticker element on the exterior of the building.


Calori & Vanden Eynden (New York)’s regional sign program for the Upper Perkiomen Valley in southeastern Pennsylvania passed a crucial mil


Pentagram (worldwide)’s Luke Hayman and Emily Oberman design a brand identity and marketing campaign for the luxury residences at The Printing


Poulin + Morris (New York) shared recent work for NPR Commons located in Washington, D.C.


Entro(Toronto) has been working with vivaNext and Delcan on the new Rapid Bus transit in the York Region.


GNU Group (Lafayette, Calif.) contributed signage to GitHub when they moved to new quarters in San Francisco, capturing their culture, making a

Photo of Moxie restaurant

Harbinger (Jacksonville, Fla.) created identity signage for the new Moxie Kitchen + Cocktails restaurant in Jacksonville.

Photo of Montefiore Medical Center mural

KimakDesign (Orangeburg, N.Y.) has completed the design portion of a commission by Montefiore Medical Center in the Br

Photo of graphics for GlaxoSmithKline

Pentagram (New York) Partner Michael Gericke and his team designed a bold program of large-scale environmental graphics for

Photo of ineriors of Shinola store

Rockwell Group (New York) designed interiors for the newly opened Shinola store in Tribeca.

Photo of David Woody

David Woody will be leaving his position as Design Director for the Museum of Science and Industry in Chicago for a new role as Creative Director for DreamWorks studio in Glendale, Calif.

Photo of identity for Scotts Square

Calori & Vanden-Eynden (New York) has been singled out for excellence by Graphic De

Photo of supergraphic wall at Nemours Children’s Clinic

Harbinger (Jacksonville, Fla.) created and installed an 8-ft. by 36-ft.

Photo of signage for Cathedral Church of St. John the Divine

Pentagram (worldwide) Partner Michael Bierut designed a new set of commandments for the four-legged friends of the Cathedra

Photo of This is NPR interactive exhibition

Poulin + Morris (New York) created a permanent, interactive lobby exhibition titled This is NPR for NPR’s n

Photo of exterior signage for Washington Convention Center

Studio SC(Seattle) is updating the exterior signage for the Washington State Convention Center.

Photo of signage for Houston Rockets facility

National Signs (Houston) was chosen by the Houston Rockets to design, build, and install branded signage for its n

Photo of Historical Society of Pennsylvania electronic signage

Cloud Gehshan Associates (Philadelphia), in collaboration with SaylorGregg Architects, designed an electro

Photo of I'M ON campaign signage

Frost* Design (Sydney) covered Sydney in condoms for the I’M ON campaign, the Stay Safe extension of ACON’s Ending

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