The headquarters building of Crate & Barrel is a sleek, modernist structure designed by Perkins and Will and located within a landscaped campus-like setting. The comprehensive exterior and interior graphics and wayfinding system ranged from monumental site identification signs to room identification signs and workstation nameplates. The interior sign program constituted a large part of the overall wayfinding system. A zone numbering and orientation system was developed to allow for future expansion while taking into account the realities of data and emergency communications. The system has proven successful as Crate & Barrel expanded its staff soon after initial occupancy. The system also included office identification, life safety, building code, and ADA-required signs.
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Design Team:
Chris Calori (Principal in Charge), Denise Funaro
Consultants:
N/A
Fabricators:
ASI Signs, Landmark Signs
Jury Comments:
"This captures the essence of the brand and applies it consistently throughout all applications. It also is an illustration of restraint in an approach that could easily have been overdone."