SEGD Raleigh Chapter | The Spaces In Between : Experiential Graphics at Dollar Shave Club

Apr 23, 2026

Date

Apr 23, 2026

Location

Dollar Shave Club
Blackwell Street 406
Durham, North Carolina
United States
Directions

Parking available on the street or in the American Tobacco, South Parking Deck: 705 Willard Street, Durham, NC 27701. After parking, enter the “Crowe Building” from the courtyard and proceed to Little’s entry on the 1st floor.

Explore how experiential graphics transform the new Dollar Shave Club workplace at Durham’s American Tobacco Campus overlooking the Durham Bulls Athletic Park, translating the brand’s bold, irreverent personality into a layered spatial narrative. The tour highlights how murals, vintage-inspired graphics, and the historic architecture work together to activate “the spaces in between”—those moments between structure and story where brand, place, and people connect.