What were our 2014 SEGD Global Design Awards jurors looking for as they evaluated the more than 420 entries submitted this year? What did they find, and what advice do they have for future design award entrants? The 2014 winners will be notified soon and honored during the 2014 SEGD Conference June 5-7 in Atlanta. In the meantime, here are a few words from our jurors.
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Zelda Harrison works as a branding and communications consultant with businesses, government agencies and community groups. She is also very active in a global network of communication professionals: she served as the past president of the AIGA Center for Cross Cultural Design, a non-profit that focuses on culture's role in marketing and communications, where she championed the organization’s mission by organising travel exchanges, agreements with global design organisations such as Icograda, and design competitions. Zelda has served on the juries of several global design competitions including Poster for Tomorrow's "Death is not Justice" and "Equality for All" campaigns as well as Italy's Good50x70 Global Design Award.
In her effort to support design professionals navigating a complex global marketplace, Zelda has facilitated workshops around the world, including China, the Gulf Region, South Africa, Malaysia and the USA. She holds a MSc in Management from the Rouen Business School and a BFA in the Fine Arts (California State University, Long Beach).