Join us for the SEGD 2020 Exhibition and Experience Design Event

How Soon Is Now? Designing Change

Throughout August, The Society for Experiential Graphic Design (SEGD) will bring together multidisciplinary designers from around the world for the first comprehensive and virtual multi-day event dedicated to exhibition and experience design. This four-week series, entitled How Soon Is Now? Designing Change, focuses on the current state of museum design processes and practices, and will examine how designers, storytellers and artists create experiences in the physical and virtual realms for audiences of varied backgrounds, ethnicities, abilities, and ages.

How Soon Is Now? Designing Change kicks off Tuesday, August 3 and runs each Tuesday and Thursday through August 27th. “This moment invites us to explore the vast potential of interdisciplinary design and to hold meaningful dialogue around the most pressing issues of our time,” says event chairperson Joel Krieger, Chief Creative Officer of Second Story, a network of experiential design studios that work across cultures and brands to tell their clients’ stories. “We are asking designers to share their personal and professional experiences of using design as a tool for positive change.”

Each week, a distinct prompt sets the tenor for virtual keynote addresses, guided workshops, moderated panel discussions, film screenings, break out conversations, museum tours, and “Design Improvs”. Check-in on the SEGD social media platforms to see E+E "Design Improv" challenge results in realtime and vote for your favorites.

  • Week one: How do we break our unconscious biases?
  • Week Two: How do we design experiences that tell whole truths?
  • Week Three: How do we steward a sustainable future?
  • Week Four: How do create context for the past and redirect the future?
     

The event features a line-up of 20-plus thought leaders and designers from around the world, including several SEGD global design award winners.

VIP virtual museum tours will give attendees inside views of several highly anticipated exhibitions and interactive installations, including: United States Olympic and Paralympic Museum, UN Live - The Museum of the United Nations, and London’s Science Museum newest exhibition on Medicine from the Henry Wellcome and the Science Museum Group Collection.

 Don't miss your chance to participate in E+E--SIGN UP NOW!

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Hunter Kemper
Hunter Kemper
Simon Widmer
Simon Widmer
Jadzia Genece
Jadzia Genece
Norman Lee
Norman Lee
Xander Ferreira
Xander Ferreira
Andrea Lipps
Andrea Lipps
David Denison
David Denison
Cybelle Jones, Gallagher & Associates
Cybelle Jones
Harold Green III
Harold Green III
Joe Marianek is the Principal & Partner at Small Stuff in New York
Joe Marianek
Dinah Fried
Dinah Fried
Andy Chen, Partner at Isometric Studio
Andy Chen
Headshot of Kristine Matthews, Studio Matthews
Kristine Matthews
Keith Helmetag
Keith Helmetag
Waqas Jawaid
Waqas Jawaid
Hayley Walsh
Hayley Walsh
Pavani Yalla, Second Story
Pavani Yalla
L’Rai Arthur-Mensah
L’Rai Arthur-Mensah
Destiny Brady
Destiny Brady
Jason Bruges headshot
Jason Bruges
Aki Carpenter
Aki Carpenter
Cecilia Moscardo, FIT
Cecilia Moscardo
Ayse Birsel
Ayse Birsel
Annie Mitchell
Annie Mitchell
Kenneth Lacovara
Kenneth Lacovara
Photograph of Lucy Holmes, Lucy Holmes Design
Lucy Holmes
Mustafa Ecer, FIT
Mustafa Ecer
Mike Tagliapietra
Mike Tagliapietra
Barry Pousman
Barry Pousman
Carl Rhodes
Carl Rhodes
Monica Coghlan
Monica Coghlan
Christopher Liedel
Christopher Liedel
Headshot of Josh Goldblum, Bluecadet
Josh Goldblum
Danielle Wellings
Danielle Wellings
Ben Millstein
Ben Millstein
Marko Rasic
Marko Rašić
Marquise Stillwell
Marquise Stillwell
Cait Giambroni
Cait Giambroni
Bhawika Mishra
Bhawika Mishra
Shane Allbritton
Shane Allbritton
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View Sponsorship Opportunities for the 2020 W+P event
E+E Recap How Soon is Now? Designing Change

E+E Recap How Soon is Now? Designing Change

Read Time: 10 minutes

SEGD Director of Education, Hilary Jay, summarizes the origins and events of the month-long series of virtual gatherings of the experience and exhibition design community, entitled "E+E: How Soon is Now? Designing Change."

How Soon is Now? Designing Change

E+E 2020: Envisioning Future Spaces

Envisioning Future Spaces

Watch: Josh Goldblum, founder and CEO of Bluecadet (Philadelphia) gives a preview of his talk on Envisioning Future Space, part of the final day of E+E. Goldblum's session begins at 2:30 PM EDT on Thursday August 27.

2020 SEGD Exhibition + Experience Design Event Campaign

A Finale Like None Other—Exhibition + Experience Week 4

Read Time: 3 minutes
After three outstanding weeks of inspiring stories, award-winning projects, virtual tours, interactive workshops, we're thrilled to be closing out the month with a grand finale, the final week of 2020 SEGD Exhibition + Experience! Here's a short highlight reel proving this year's E+E is going out with a BANG!

Junipero Serra Museum, San Diego History Center by C&G Partners

Why Exhibition + Experience Should Be On Your Radar

Read Time: 2 minutes
This month, a broad SEGD community of exhibition designers, curators, technology integrators, fabricators, brand managers, design faculty and students are tuning into the 2020 SEGD Exhibition + Experience event. We're just one week in and this year's modified E+E is already a hit! The interactive workshops lead by global thought-leaders, inspiring Global Design Award case studies, intriguing weekly prompts, and engaging virtual project tours are just some of the featured agenda items this year. Still not signed up yet? Here are four reasons why this year's E+E should be on your radar.

Truth Telling Experiences

Truth Telling Experiences

Watch: L’Rai Arthur-Mensah, a senior project manager at Local Projects, and partner on Onward Pop Up Museum gives insight into three projects that require difficult design decisions in service of Truth and Reconciliation.

USOPM is one of this year's E+E virtual tour options

Stepping Inside the Most Anticipated Museums of 2020

Read Time: 2.5 minutes
SEGD’s project tours have become a signature part of our annual events, giving you a chance to get out of the conference room and explore new spaces. This year, since we can't be together in-person, we've worked with award-winning exhibition designers to virtually deliver a stellar line-up of some of the world's most anticipated museums of 2020.

U.S. Olympic & Paralympic Museum—Accessible Dreams

U.S. Olympic & Paralympic Museum—Accessible Dreams

The highly anticipated and accessible U.S. Olympic & Paralympic Museum (Colorado Springs, Colo.) was designed and built by an all-star team, which included CRĒO Industrial Arts, Diller Scofidio + Renfro, and Gallagher & Associates.

Join the live tour of the space and exhibits, part of SEGD's E+E Monthof events—tomorrow!—Thursday August 6, 2020 at 9:00 AM EDT. Don't miss this; sign up now!

SEGD 2020 E+E: How Soon is Now? Designing Change

How Soon is Now? Designing Change

Watch: SEGD has brought together over 20 global thought leaders in the field of experience design to foster meaningful dialogues on pressing topical issues. 

"How Soon Is Now? Designing Change" kicks off Tuesday, August 3, and runs each Tuesday and Thursday through August 27, 2020.

Make Some Room—Unconscious Bias Workshop

Make Some Room—Unconscious Bias Workshop

Read Time: 4.5 minutes

This 2020 SEGD Global Design Awards Honor Award-winning project began as a simple desire to shine a light on biases in the workplace in a more memorable and impactful way. Second Story created the immersive experience for offices of their parent company, Publicis, and it was installed in offices around the world. 

The Future of Museum, Exhibition and Experience Design

2020 Exhibition + Experience Design: How Soon Is Now? Designing Change

How Soon is Now? Designing Change
SEGD's month-long series of provocations and programs

"Our Plans" for SEGD Summer 2020

You're Invited to SEGD Summer 2020

Read Time: 2 minutes
Summer is right around the corner and travel plans are on hold, but good news: we've made other experiential plans. You're invited to join our SEGD Summer 2020, kicking off in June!

Sponsors Header Graphic

For more information about Friends of SEGD, Industry Partners Program or event sponsorship, contact: Kathleen Turner | [email protected] | 703.657.9171

Sponsor the 2020 E+E virtual event!