2019 SEGD Wayfinding & Placemaking Header

August 1-2, 2019

SEGD Wayfinding & Placemaking 2019

Wayfinding and placemaking are at the heart of experiential graphic design. Which is why it should be no surprise that the SEGD Wayfinding & Placemaking event is growing exponentially. In fact, the 2018 SEGD Wayfinding & Placemaking event grew again to become the largest Wayfinding event in SEGD history!

The sessions at this years Wayfinding event will cover:

Philadelphia Firms Session:

  • Creating civic places with experiential graphic design
  • From Ski to Surf: Connecting people to place in resort and recreation-centric communities


International Firms Sessions:

  • European Firms: Destination Dessau: Creating place for a city at the center of the modern design movement

  • Canadian Firms: Coast-to-Coast: Creating place through the diverse lens of global, regional and local influences

  • British Firms: Finding the Way Out: British-born experiential graphic design practices at home and abroad

  • British Firms: Transient guardians, nurturing history and culture

At this year's event, you'll have the opportunity to learn from leaders in the industry, network with fellow wayfinding professionals and return home empowered to take your work to the next level. 

Join fellow wayfinding and placemaking professionals in Philadelphia, August 1-2. Book early, as this event is likely to sell out!


Check out this talk from the 2018 SEGD Wayfinding & Placemaking event in Los Angleles featuring URBANITE's Carlo Giannasca


SEGD has reserved a block of rooms at the Aloft Philadelphia Downtown for US$199 plus tax and fees per night. This rate is in effect through July 1, 2019; after that date, unsold rooms will be released. Rooms fill up quickly, so confirm your reservation soon. Reserve with code "SEGD Wayfinding" by calling 800-721-7033.

Click to register now
Julie Margot
Julie Margot
Alex Wood, Partner Holmes Wood
Alex Wood
Cynthia Damar Schnobb
Cynthia Damar-Schnobb
Heath Pedrola is a Design Director at Whybrow Limited in London
Heath Pedrola
John Bosio, MERJE
John Bosio
Ian Whybrow
Ian Whybrow
Katrin Middle, Co-Partner at Polyform
Katrin Middel
Click to register now
Sponsors Header Graphic

Sponsorship Opportunities

Click to download the 2019 SEGD media and sponsorship planner

For more information about Friends of SEGD, Industry Partners Program or event sponsorship, contact: Kathleen Turner | [email protected] | 703.657.9171