SEGD Business of Design DCL Header

SEGD's biennial Business of Design event lands in Portland this April with the focus on strengthening your business skills to build, manage and sustain your design practice.

Designed for firm leaders, this year's sessions are organized around four principal areas of business: strategy, culture, management, and innovation. With speakers from both outside of and within the experiential graphic design profession, you will gain insights and practical skills to grow your company, position yourself for success, manage and retain top talent, build new partnerships and expand organizational structures.

You will learn how new, innovative models of practice are impacting design studios and how to develop new opportunities for the future via interactive sessions. The event will also feature ample time for group dialogue and one-on-one discussion with other firm owners and leaders.

Studio innovation tours in Portland (the day before the event) and an SEGD Chapter mixer provide opportunities to connect with fellow design professionals and meet new collaborators in the global SEGD community.

Register for the 2017 Business of Design Event
2017 Business of Design Agenda as of 1/31/17
Be download agenda
Craig Martin, Reality Interactive
Craig Martin
Thomas Hudgin
Thomas Hudgin
Headshot of Julie Beeler, founder of second Story, Portland Oregon
Julie Beeler
Elizabeth Kiehner, IBM
Elizabeth Kiehner
Register for the 2017 Business of Design Event
Thomas Hudgin Talks Strategy at SEGD Business of Design
Thomas Hudgin on Leadership, Millennials and the Business of Design

Thomas Hudgin will be sharing techniques to help firm leaders position their business for growth at the SEGD Business of Design event in Portland, Ore., April 27–28.

The Evolution of SEGD Business of Design
The Evolution of Business of Design

For years, the Principals and Partners track and Practice & Purpose Leadership Summit at the SEGD Conferencebrought together firm leaders for conversations on the business of design.