2017 Branded Environments link to the DSE Show website

SEGD Branded Environments — held in partnership with the Digital Signage Expo (DSE) 2017— is the event for the design of brand-centric customer experiences.

Through a focused learning experience, attendees will learn how to plan and design user-centric brand environments and experiences that engage customers in new and memorable ways. Sessions will feature case studies, insightful presentations and dialogues with global design leaders that will focus on the value of design and brand for businesses. Speakers will present practical insights about digital integration, content and media, and the business of designing and managing for users and clients.

On the second day, attendees can opt for a premium experiential tour of the T-Mobile arena, then see the technology in action with an insider tour of the Digital Signage Expo 2017 show floor led by Reality Interactive.

Branded Environments at DSE will be held at the Las Vegas Convention Center. DSE has room blocks reserved at various hotels in Las Vegas, with the earliest deadline to reserve at the DSE discount being February 24. Make your reservation.

SEGD Branded Environments Agenda 3/20
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Eric Heiman
Eric Heiman
Brian Collins, Collins
Brian Collins
Jen Bressler headshot
Jen Bressler
Cameron Smith, Partner, Infinite Scale
Cameron Smith
Emily Webster, ESI Design
Emily Webster
Marco Terenzio, Shikatani Lacroix
Marcos Terenzio
Does Consistency in Design Lead to "Blanding"?
Does Consistency in Design Lead to “Blanding”?

When I attended the 2017 Digital Signage Expo in Las Vegas, Eric Heiman of Volume Inc. was speaking at the SEGD Branded Environments event. I sat front-row in a room filled with over 150 environmental graphic designers and those that help us do what we do, and I heard the term “blanding” for the first time.

Branded Environments 2017 Tour T-Mobile Arena
SEGD's 2017 Branded Environments Knocked it out of the Ballpark!

This year’s decision to bring the topic of Branded Environments to DSE was made to strategically expose as wide an audience as possible to the value that brand integration brings to environments, spaces, communities and places. That clearly resonated with attendees with an increase of over 300% in registrations.

Why You Should Attend SEGD Branded Environments
5 Reasons Why You Need to Be at SEGD Branded Environments

In less than two weeks, SEGD Branded Environments will kick off in Las Vegas. Still on the fence? Here are five reasons why SEGD Branded Environments is the place you need to be.

Eric Heiman of Volume Inc. to Speak at BE Event
Eric Heiman of Volume Inc. Talks Site-Specific Branding

We caught up with Eric Heiman, creative director and partner at Volume Inc. (San Francisco) and asked a few choice questions about design and site-specific branding—the focus of his upcoming session on March 28 at SEGD Branded Environments in Las Vegas.

Branded Environments Speakers
Meet the 2017 Branded Environments Expert Speakers

There are plenty of excellent reasons to join SEGD at the Digital Signage Expo for the BE: Branded Environments event in fabulous Las Vegas, March 28 and 29, but the best one is definitely the speakers.

2017 SEGD Branded Environments Las Vegas, March 28-29
Attend THE Event for Brand-Centric Customer Experiences

SEGD Branded Environments Las Vegasreturns on March 28 at the Las Vegas Convention Center, in partnership with the Digital Signage Expo.

Branded Environments is SEGD’s premier event, showcasing the power of branded environments and experiences and how they are activating and transforming the places we live, play, work and rest.

Sponsors Header Graphic

Sponsorship opportunities for this event are sold out. 

For more information about Friends of SEGD, Industry Partners Program or event sponsorship, contact: Kristin Bennani | Director of New Business | [email protected] | 202.713.0413 Kathleen Turner | [email protected] | 703.657.9171