Traci Sym

Traci Sym, Second Story Headshot

SEGD Global Design Awards

Lenses on the Sky
Lenses on the Sky

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Stephen Minning, Chair of the 2016 SEGD Global Design Awards
Articles referencing Traci Sym: Stephen Minning Leads 2016 Design Awards Jury

Traci Sym is a Member of the 2019 SEGD Board of Directors.

Traci Sym is a founding principal at +&>. An award-winning experience designer and Creative Director, she began her academic and professional career in the performing arts, where her theater experience shaped the foundation of her design practice. Traci’s approach centers on exploring the emotion and intent of design- examining the perspectives, experiences, arcs, and interactions of audiences to enable designed environments and systems that feel both familiar, yet provocative.

Prior to founding +&>, she lead the experience design and media practice at Skylab Architecture and served as the Experience Design Director at Second Story Interactive Studios. She has directed the development of significant permanent exhibitions at major institutions in North America including the Natural History Museum at LA County and the Denver Botanic Garden. She has designed large-scale interactive projects for various global brands and institutions and spent more than five years designing exhibitions and installations at the United States Holocaust Memorial Museum in Washington, DC.

BA in Theater and Literature from UNCW
Royal Academy of Dramatic Art, London, UK

Traci is on the board of the Society for Experiential Graphic Design (SEGD) as well as an active member of AAM, MCN and IXDA 

Connect with Traci Sym on LinkedIn.

See her work at plus & greater than.

2018 SEGD Exhibition and Experience Design - New Methodologies in Exhibition Design: Startup Practice Perspectives Dialogue

2018 SEGD Exhibition and Experience Design - Daniel Meyers & Traci Sym: Startup Practice Perspectives

Sesson 2d CONTENT Moderated Panel Communicate and Connect with Relevance and Emotion

Sesson 2d CONTENT Moderated Panel Communicate and Connect with Relevance and Emotion

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