Wayne McCutcheon

Entro

Entro is a leader in the field of environmental communications. It plans, designs, and execute wayfinding strategies for a wide range of clients from Canada, the United States, Europe, the Caribbean, Asia and the Middle East. For over 20 years the firm has collaborated with world-renowned architects including Frank Gehry, Renzo Piano, Moshe Safdie, and Diamond & Schmitt. The firms’ experience, comprehensive services, and award-winning projects instills confidence in clients.

Wayne McCutcheon

SEGD President 2010-2011

Wayne is a Past President of SEGD and a member of the 2016 SEGD Board of Directors.

Wayne, a principal and founding partner of Entro, has been instrumental in the successful planning, design and implementation of many large-scale wayfinding and corporate identity programs over the past 20 years.

Wayne McCutcheon, Entro
Entro
Toronto, Canada

CVEDesign Joins Entro

CVE Entro logo

CVEDesign bolsters the Entro portfolio and legacy with their intricate knowledge, exceptional team and body of work spanning over 35 years. CVEDesign Founding Principals David Vanden-Eynden and Chris Calori will join the Entro leadership team and continue as principals in the New York office.

Entro on “Cultivating a Design Legacy” and Canada’s Airports

Entro on “Cultivating a Design Legacy” and Canada’s Airports

In 2011, Entro Communications merged with Toronto-based Gottschalk+Ash in the shared pursuit of doing great design work. This year, the firm released a book detailing its separate and combined history, entitled “Cultivating a Design Legacy: The First 50 Years.” In this excerpt, read how the Canadian firms built their legacy in airports.

Entro To Release "Cultivating a Design Legacy: The First 50 Years"

Cultivating a Design Legacy

Entro is releasing a book titled "Cultivating a Design Legacy: The First 50 Years" that provides an overview of the first combined 50 years of project history of Entro and Gottschalk+Ash Toronto, the stylistic decades that determined the course of Canadian design, the milestones and the influencers that changed the industry significantly.

Calgary Airport

Finalist 2017
Finalist 2018
Calgary Airport

Entro began working with Dialog in 2007, when they were looking at expansion plans and master planning on the new terminal. As the project progressed, we identified areas that needed to be modified such as the renumbering of gates and the signage for the Compact Transit System. A key objective that Entro had was to create a truly seamless system for passengers, from the roads leading to the airport to their final boarding time.

2016 Excellence Awards - Arrow Award - 3M

SEGD is an amazing community of designers, fabricators and manufacturers who create experiences that connect people to place. One of the many membership benefits of SEGD is a library of talks from SEGD's 4-6 events a year. Starting from 2014, these videos are available for viewing for members for free. If you are a member please log in (hint: top right below search) if not please join SEGD and experience its amazing resources.

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