When Google’s Kirkland campus was set to dramatically expand, they needed a new wayfinding scheme for both Googlers and visitors. The desire was a design approach that was innovative in the way it reflects the company’s values and attitude.

This first-ever visitor center for the globally-recognized Fred Hutchinson Cancer Research Center was carved out of a defunct, 550-square-foot credit union space on the Fred Hutchinson Cancer Research Center campus.

The challenge was to take a small budget and a tiny space and establish a brand new visitor center to tell the inspiring Fred Hutchinson Cancer Research Center story. The intent was to create a welcoming, informative and inspiring space for a diverse audience of benefactors, patients, researchers, employees, and visitors to the Seattle campus.