User Research

Kelly Franznick

Kelly Franznick is the Chief Experience Officer and Co-Founder of Blink UX, a Seattle-based user experience research and design firm specializing in digital products. Kelly Franznick is passionate about making our daily interactions with technology more innovative, intuitive and rewarding. While growing Blink from two to over 60 employees, he has worked with hundreds of clients, from tech-sector heavy hitters like Apple, Google, Amazon, and Microsoft to startups and non-profits.

Kelly Franznick, Blink
None
Seattle, WA

A Very Bright Wayfinding System at The University of Technology Sydney

Wayfinding Totems Image

BrandCulture's eyecatching signs are not just another pretty wayfinding system. There's very smart technology behind these signs. Their bold color is not only the culmination of a design and installation that revolutionized wayfinding on the campus of The University of Technology (UTS) in Sydney, it's a fully digitally-integrated signage system that may be coming soon to a similarly challenged land-of-the-lost-campus near you.

User Research, Interaction, and Experience Design in 2015 SEGD Academic Journal

Submitted by Pat Knapp on

The 2015 issue of SEGD’s academic research journal Communication + Placecovers research on user engagement through signage design, an interdisciplinary approach to packaging design, the interplay between people and public art, and how EGD/XGD can activate small-town business districts.Communication + Place 2015 is available onlineand the 2016 Call for Papers has been issued.

User Research, Interaction, and Experience Design in 2015 SEGD Academic Journal

From "SEGD Core Competencies and Subsequent Implications for Professional Practice," 2014 Communication + Place

The 2015 issue of SEGD’s academic research journal Communication + Placecovers research on user engagement through signage design, an interdisciplinary approach to packaging design, the interplay between people and public art, and how EGD/XGD can activate small-town business districts.Communication + Place 2015 is available onlineand the 2016 Call for Papers has been issued.

Encouraging User Interaction through Signage Design

The new College of Design and Innovation at Tongji University in Shanghai forms a multi-functional complex for college students and teaching staff. Opened in 2014, it was designed as a platform for promoting opportunities for dialogue, fostering design thinking, and triggering interaction between users and the environment. As part of the building design, a new signage program was developed and prototypes were utilized to test and encourage interaction with the signage design process.

LinkNYC – a Step Toward Smart Cities?

LinkNYC

Ever wonder what will happen to all those obsolete public pay-phone booths littering the urban streetscape? In New York, they’re being replaced by super-kiosks that are not only Wi-Fi hotspots, but platforms that will help people navigate the city, find services, and discover new destinations. It’s a model you may see popping up in a city near you, and a step toward the idea of connected Smart Cities.

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