Sydney

LivingWell Health Clubs

Merit Award
LivingWell Health Clubs, Minale Bryce Design Strategy

Concepts were targeted at providing an emotional connection to the environment. Probably the most popular part of the program is the human-size mosaics, which greet visitors at the changing room entrances. The relaxed posture and friendly demeanor of the images provide a tangible personality to the entry.

Minale Bryce Design Strategy

Frost*bite

Merit Award
Frost*bite, Sydney Opera House

The goal of this exhibit for Australia's leading contemporary craft organization was to demystify the graphic design process by exploring the work of designer Vince Frost. The work comprised editorial and magazine design to corporate identity, environmental graphics, and interactive design.

Frost* Design

Powerhouse Museum Wayfinding and Graphics

Merit Award
Powerhouse Museum Wayfinding and Graphics, Frost Design

Sydney’s Powerhouse Museum is an iconic facility sited in an old power station. Since opening in 1988, the museum’s original wayfinding system had been added to many times, becoming fragmented and no longer meeting functional requirements or communicating the appropriate image for a contemporary, dynamic museum.

Frost Design was invited to design a new internal wayfinding system, integrating identification and directional signage to facilities, temporary exhibits, and the museum’s permanent collection.

Frost Design

ASICS Australia

Merit Award
ASICS Australia, THERE Design

ASICS is the world’s third largest shoe company. Their new Sydney offices required a graphic overlay that captured the technical aspects that ASICS footwear and apparel are renowned for.

Working in collaboration with WMK Architecture, THERE Design (Sydney) was asked to highlight the company’s dual focus on movement and technology, providing a stimulating environment while reminding staff and visitors of the company’s core brand values.

THERE Design

Mad Mex Fresh Mexican Grill

Merit Award
Mad Mex Fresh Mexican Grill, Holy Cow! Design & Advertising

Mad Mex Fresh Mexican Grill operates in five locations in Sydney, Australia, offering the fresh tastes and bold flavors of Mexico and Southern California to a far-off continent.

Holy Cow! Design & Advertising developed the brand and visual identity for the chain, together with a range of promotional and operational collateral that conveys the unique visual identity.

Environmental graphics communicate the brand values to diners and create a dynamic aesthetic and a consistent ambience in each restaurant.

Holy Cow! Design & Advertising

World Square Carpark

Merit Award
World Square Carpark, Brookfield Multiplex, BrandCulture Communications

Traditionally, car parks are uninviting and disorientating, sometimes to the point of being dangerous. The BrandCulture Communications design team was intent on turning this around at the World Square Car Park, by creating a welcoming environment that is simple to navigate and easy to understand.

BrandCulture Communications

Sculpture by the Sea

Lot with a Little Award
Sculpture by the Sea, Frost* Design

Frost* Design created Wonderland as a site-specific typographical artwork for the 2009 Sculpture by the Sea outdoor exhibition, which annually attracts more than 500,000 visitors to Sydney’s Bondi Beach.

The whimsical installation featured 138 fluorescent orange letters that spelled out a verse from the introductory poem All in the Golden Afternoon from Lewis Carroll’s Alice in Wonderland:

Frost* Design

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