Robin Perkins

Robin Perkins

2011 SEGD Fellow

As a co-founder of Selbert Perkins Design, Robin Perkins has developed a visionary approach to art, design and communications in the built environment as well as brand strategy development and corporate communications systems.

Robin Perkins, Partner, Selbert Perkins Design, headshot
California

Wayfinding the Future: Fostering human connection

LAX Gateway, photo courtesy of Selbert Perkins Design

Read Time: 7 minutes
How do experiential designers respond to society’s growing reliance on technology to connect everyone? And how might the design of physical spaces, defining “place,” evolve to meet this challenge? Guest contributor Jessica Finch (Principal at Selbert Perkins Design) explores the future design possibilities and how those possibilities can best foster human connection.

SEGD’s Wayfinding and Placemaking Event Lands in Los Angeles, July 19–20

Join us at the 2018 SEGD Wayfinding and Placemaking event in Los Angeles

LOS ANGELES—Wayfinding and placemaking design continue to be the heart of experiential graphic design practice worldwide. The SEGD Wayfinding & Placemaking event in Los Angeles on July 19-20 is poised to bring participants and an international panel of experts together to tour, connect, discuss and discover urban, regional, campus and transportation signage design.

City Creek Environmental Graphics and Wayfinding

Salt Lake Rising

Art, landmarks, and signage elements give City Creek, Salt Lake City's new downtown mixed-use community, a unique sense of place. 

When Brigham Young led the pioneers of the Church of Jesus Christ of Latter-day Saints from Missouri west to their new home in Utah in 1847, the Mormon founders settled along a mountain creek that flowed past what is now the center of Salt Lake City.

Clifford Selbert and Robin Perkins, SEGD Fellows

Clifford Selbert & Robin Perkins

Monumental Achievements

SEGD Fellows Clifford Selbert and Robin Perkins add dramatic scale, emotion––and most of all, stories––to the urban landscape.

Landscape architect/graphic designer Clifford Selbert and graphic designer/sculptor Robin Perkins teamed up in the late 1980s and, in the ensuing 25 years, they have collaborated with a wide range of municipalities, public agencies, owners, developers, and architects to create landmark projects that connect stories to places using art, communications, and environments.

LAX Gateway

Honor Award
LAX Gateway, Selbert Perkins Design

This dynamic landmark gateway into LAX includes 32-feet-high letterforms, a ring of fifteen 120-feet-tall pylons forming a bold gateway into the airport, and equally-spaced columns that steadily increase in height along a two-mile roadway median leading up to the gateway, evoking the experience of take-off and landing. The personality of the gateway dramatically changes at night through the use of computerized lighting effects.

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