Pennsylvania Transportation Institute

Hablamos Juntos Universal Health Care Symbols

"We Speak Together"

A groundbreaking research effort produces universal symbols for health-care settings—and underscores the value of evidence-based design.

Patients, family members, and other visitors entering the doors of a hospital or other health-care facility face a daunting environment. Between them and their final destination, they will encounter a series of obstacles: multiple elevator banks, long and often identical-looking corridors, complex routes to distant departments or buildings, and often, ineffective wayfinding signage.

Kent State University Wayfinding Research

Rethinking the Campus

A Kent State University study questions some long-held assumptions about urban wayfinding.

Wayfinding is a complex and site-specific discipline that is only taught by a handful of university-level design programs. A recent course offered at Kent State University not only adopted a research-based approach to teaching the discipline, but also charted new territory in the exploration of symbols, colors, and destinations used in urban wayfinding.

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