Roger is the Founder of NewReach, based in Seattle.

Previously, he was SVP of Sales & Experiences at OpenEye Global. Passionately accomplished and consistently driven, Roger brings over 15 years of experience working in the retail and digital strategy space. He is always in pursuit of serving first our clients while conservatively solving complex initiatives. He is fortunate to have long-standing relationships with nationally known brands such as Nordstrom, Starbucks Coffee, REI, Kroger, and L’Oreal.