Per Mollerup

Per Mollerup

Per Mollerup, Dr. Tech., is a writer, design thinker, and professor of communication design at Swinburne University of Technology in Melbourne. From 1984 to 2009, he was owner and principal of Designlab, a Copenhagen-based, award-winning design consultancy specialized in wayshowing and branding. He is the author of four books, including Wayshowing>Wayfinding (2013) and Wayshowing, A Guide to Environmental Signage (2005).

Per Mollerup, Swinburne University of Technology
Victoria, Australia

Convergence: 2014 SEGD Conference

Convergence: 2014 SEGD Conference

Design Forces Converge at the 2014 SEGD Conference in Atlanta

Ideas, cultures, disciplines, and geographies converged in Atlanta June 5-7 for the 2014 SEGD Conference themed Convergence: Crossing Lines.

Just as Atlanta is a city that has been shaped dramatically by social, cultural, and historical forces, design is continuing to shape and reshape itself as disciplines, technologies, and social changes collide.

Wayshowing: A Guide to Environmental Signage Principles and Practices (Hardcover)

Wayshowing: A Guide to Environmental Signage Principles and Practices (Hardcover)

By Per Mollerup

Wayshowing presents a communication-based theory about wayshowing in general and signage in particular. The book introduces a set of practical rules based on the ways we normally use to navigate in unknown environments. The first part of the book connects practical experience with new theory and research.

The second part of the book presents examples of successful wayshowing dealing with airports, railways, hospitals, museums, and business buildings in several countries.

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