Sophia Bishop is a recently graduated design student from Massey University, where she earned a Bachelors of Design with Honors in Visual Communication Design. She is a a visual designer with a love of great digital experiences. Sophia creates apps, websites, brand concepts, illustrations and everything in-between. She is most interested in human-centred design and is always looking for collaborative ways to create.
The College of Creative Arts at Massey University is a world-class art and design school based in Wellington, New Zealand. In 2014 the College expanded its offerings through the new School of Music and Creative Media Production.
SEGD is an amazing community of designers, fabricators and manufacturers who create experiences that connect people to place. One of the many membership benefits of SEGD is a library of talks from SEGD's 4-6 events a year. Starting from 2014, these videos are available for viewing for members for free. If you are a member please log in (hint: top right below search) if not please join SEGD and experience its amazing resources.
We asked some of the world’s leading experiential graphic design firms: Why do you enter your work in the SEGD Global Design Awards? Here’s what they had to say about why they participate in the awards program year after year.
WASHINGTON, DC – In a world that is increasingly complex visually, designers are experimenting with ways to enhance users’ enjoyment of the “real” world with creative experiential designs that communicate. Operating at the intersection of communications and the built environment, the field of experiential design embraces a wide range of disciplines including graphic design, architectural, interior, landscape, digital and industrial design.
Makara Peak is a world-class conservation and mountain bike park in Wellington. With over 40km of track, it is a playground for mountain bikers, runners and walkers alike in a restored native forest bustling with bird life. The existing signage was outdated and wasn’t fit for purpose, often causing visitors to struggle finding their way within the park.