DESIGNING MEDIA-DRIVEN TECHNOLOGY FOR THE END USER
Maris Ensing, Founder, Mad Systems
Media is one of our most powerful tools for creating compelling and content-rich visitor experiences. But as a venue, technology can bring complications and consequences to daily operation and budgets, so designers and fabricators need to think strategically when incorporating it. Improvements in technology have made it possible to provide media-driven solutions and experiences that are easier to run and manage, yet more enjoyable for visitors.