LED Display

Herm Medina

Producing alluring design coupled with concise and easy to understand design specification is Herm Medina's specialty. Sparking the imagination, collaborating creatively, communicating clearly and generating systematically planned design to maximize ROI are the central pillars of Herm's design philosophy.

herm medina headshot
YESCO
Denver

Larry Cohen

Larry Cohen is currently the Design Director for YESCO's Salt Lake City office. Larry Cohen has 17 years experience in designing sign / environmental graphics. Larry also has marketing and sales  management experience working for creative / print production firms.

Larry Cohen's specialties include designing spectacular displays for the Gaming / Hospitality industry as well as take-offs and designs for Wayfinding systems. Larry is well versed in the ADA, NFPA & IBC codes relating to code compliant signage. 

Larry Cohen, YESCO
YESCO
Salt Lake City

Richard Ventura

Richard Ventura is the Vice President of Strategy for NEC Display Solutions of America’s, overseeing all strategy related activities for the organization. Focusing on leading the development and communications of strategies aimed at evolving the business and driving it forward, while working with the Executive Team to define the vision and direction for the company and establish strategic initiatives that disrupt current and future markets, explore alternative solutions, and result in short and long-term gains.

The Office of Strategic Management core focus is:

Richard Ventura
NEC Display Solutions
Chicago

Jason Barak

Jason Barak, Managing Partner (Business Development + Marketing) for D3 LED, a global technology company that designs, engineers and manufactures turnkey LED digital display and lighting solutions.

Jason Barak D3 LED
D3 LED
Rancho Cordova, CA

Michael Rocha

Michael Rocha is the Director of Creative Services at Panasonic.

For over 2 decades Michael Rocha has focused on interactive media and digital storytelling. Primarily working with large displays featured at sporting venues, Michael helped pioneer much of the ways fans enjoy live events. This experience includes two Olympic Games, several Super Bowls, one NFL ProBowl and an award in 1998 from the IDEA convention as the “Best Presentation in Sports” with his work with the Tampa Bay Buccaneers.

Michael Rocha, Panasonic
Panasonic
Miami

Kevin Cherashore

Kevin Cherashore is the Owner/President of Direct Embed Coating Systems LLC and MS Signs. Kevin and Mo Ladak established MS Signs in 2008 after extensive careers in the sign industry. Their lofty goal was to improve lives and make the world a better place through sharing their skills in the development of superior companies and institutions. This translated to an approach centered on supporting the strategies of elite businesses through close relationships based on trust, education, and transparency.

Kevin Cherashore, MS Signs
MS Signs
Paterson, NJ

D3 LED

D3 LED, LLC (D3) is a global technology company that designs, engineers and manufactures turnkey LED digital display and lighting solutions. As a total solutions provider, our expertise is recognized across a worldwide portfolio of projects developed for the advertising, architecture, entertainment, gaming, retail, sports and transportation markets.

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