Jury 2003

25

Jury Award
25, Provident Realty Advisors, Vaughn Wedeen Creative

"25" is a mixed-use office and retail environment on a 50-acre campus in Albuquerque, New Mexico. The client challenged Vaughn Wedeen Creative to create a destination as opposed to a location. With that in mind, the identity consists of the unique name "25" (instead of the typical "I-25 & Jefferson Business Park"), punctuation marks as accents to the name, marketing materials, and a tag line that reads "25.

Vaughn Wedeen Creative

Crate & Barrel World Headquarters Signage

Jury Award
Crate & Barrel World Headquarters Signage, Calori & Vanden-Eynden/Design Consultants

The headquarters building of Crate & Barrel is a sleek, modernist structure designed by Perkins and Will and located within a landscaped campus-like setting. The comprehensive exterior and interior graphics and wayfinding system ranged from monumental site identification signs to room identification signs and workstation nameplates. The interior sign program constituted a large part of the overall wayfinding system.

Calori & Vanden-Eynden/Design Consultants

Johns Hopkins i-Site Information Kiosk

Jury Award
Johns Hopkins i-Site Information Kiosk, Johns Hopkins University, Cloud Gehshan Associates

This network of twelve computerized kiosks creates one-stop wayfinding centers for visitors. The i-Sites integrate existing leading-edge technology with customized components and software. A psychologist worked with the design team on the user interface; redundancy (where users are offered more than one way to get information) was key to the design, which was extensively field-tested. Although high-tech, the low-profile units are designed to fit into a campus where the traditional architecture and park-like grounds are paramount.

Cloud Gehshan Associates

Please Take One

Jury Award
Please Take One, The International Society for Krishna Consciousness of 26 Second Avenue, Piotr Adamski

For the Krishna Festival in August 2002, representatives of the Hare Krishna movement in New York wanted to provide a way to communicate the Vedic philosophy in an inexpensive (up to $300) but appealing way. The mosaic was a board consisting of 1800 Post-it notes in various colors recently released by 3M. The image was a close-up of the eyes of Krishna, the personification of God in traditional Vedic culture, based on a photo of deities from one of the main temples in Imphal, Manipur, India.

Piotr Adamski
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