AKC Museum of the Dog

Merit Award 2020

Centered around the relationship between humans and dogs, Museum of the Dog activates the AKC’s mission with a visitor experience that educates, engages, and entertains a new generation of dog lovers and visitors through memorable experiences and distinctive design.

Ford Foundation Center for Social Justice

Honor Award 2020

In 2018, after a two-year renovation, the landmark building reopened as the Ford Foundation Center for Social Justice; more than a headquarters, the center is a vibrant, accessible hub for champions of social justice. The engaging brand expression program draws inspiration from the building’s 1960s period while visually complementing the organization’s evocative art collection. The design concept “A Bold Whisper” expresses the Foundation’s quiet confidence in its mission and key international initiatives.

Doggone Good! Gensler Redesigns AKC's MoD

Read Time: 8 minutes

Gensler (New York) was called upon to create a new museum and workspace in Manhattan that captures the essence of the American Kennel Club: recognized and trusted expert in dog breed, health and training.

Gensler New York’s Big Broadway Debut

After 19 years at Rockefeller Center, Gensler New York traded in skates for the bright lights of Broadway and a new office space. For a few members of the team, it meant more than a new address or new desk; it meant a big opportunity (and keeping a big secret).

In Harman-y - Customer Experience In-Store

When Harman International asked Gensler to design its first North American audio flagship store on Madison Avenue in New York, the Gensler team approached the project with two questions: How do people consume music? And how can we provide an unforgettable, immersive customer experience at the new store? (This award-winning project will be profiled at SEGD’s CX Workshop March 10 in Las Vegas! Join us there!)

Designer Don Finke	Vice President, Director of Brand Integration Melissa Schmitz	Wayfinding Studio Leader Kim Norberg
VP Sales Rob Sullivan	Principal Richard Poulin	Project Manager Cory Binau

SEGD

John Bricker