“Off Grid 18,”the second-annual international experiential graphic design event created by the Wellington Chapter of SEGD, transpired over four days and four cities in late February. The theme was “Experiential City,” which posed the question, “What is the ‘experiential city’ and where does design fit in?”
We asked some of the world’s leading experiential graphic design firms: Why do you enter your work in the SEGD Global Design Awards? Here’s what they had to say about why they participate in the awards program year after year.
The Festival of Transitional Architecture (FESTA) in Christchurch was initiated in 2012 as a way to reimagine a city in flux, finding its feet after its devastating earthquake. FESTA is curated by Te Pūtahi, a non-profit focused on the current rebuild and ongoing renewal of Christchurch. In 2016, FESTA’s headline event was “Lean Means”—a night of installation and celebration framed around exploring sustainability through the reuse of waste materials for creative urban regeneration.
For a week in February the SEGD community went OFF GRID in Australia and New Zealand. No one knew what to expect, but everyone came away with a really new and interesting take on the traditional conference asking when will it happen again?
Jo Bailey is co-chair of the SEGD Wellington Chapter.
I am Jo Bailey, a designer based in Wellington, New Zealand. I am interested in visual communication, especially where it intersects with navigating space (from a book, to a website, to the world around us).
