Wayfinding for transportation environments calls on all the fundamentals of the discipline, with a very crucial addition: the element of time. To create a truly comprehensive, highly functioning wayfinding system, Jim Harding, Gresham Smith and Partners, says you need to consider the three ways airport users will receive the information. He’ll focus on the Three V’s of Communication for Transportation Environments at SEGD’s 2016 Wayfinding Event April 14-15in Miami. You’ll want to be there!
Thank You. These may be the two most powerful words in any language.
For hospitals, cultural institutions, and other non-profits that rely on generous donors to help build that new research facility or contemporary art wing, saying “thank you” graciously is vital. Effective donor recognition programs say it eloquently, and forever.
Betty Crawford is a senior environmental graphic designer at Gresham, Smith & Partners with more than 25 years of experience in signage and wayfinding solutions. Developing and maintaining strong client relationships is at the top of Betty’s pyramid of goals. Those clients are spread among healthcare, aviation, transportation, corporate, and urban design markets. Betty’s attention to detail, logical analysis, design, and programming skills along with concise documentation are reflected in many award-winning projects.
With 15 years of experience, Glenn has provided a full suite of environmental graphic design services—including branding and wayfinding—for a variety of healthcare and higher education institutions, corporations, airports and municipalities. He has produced award-winning projects for many diverse repeat clients and has been published in major industry trade journals.
I am a Senior Environmental Graphic Designer at Gresham, Smith and Partners, and have enjoyed a diverse career of working on programs for mixed-use, corporate, hospitality, retail and exhibit projects across the United States, and in China and Qatar.
My strengths lie in logical wayfinding, signage design that is congruent with its architectural or landscape environment, and design detailing.
Jim Harding leads Gresham, Smith and Partners, an award-winning Environmental Graphic Design Group based in Nashville, Tennesee. Since 1986, his career at GS&P's includes a diverse range of signage and wayfinding design experience is unique in the breadth of industries and project types it covers, including corporate and urban design, healthcare, land planning and aviation clients.
Slate shared Roman Mars' 99% Invisible podcast on architectural wayfinding cues at airports such as Atlanta Hartsfield-Jackson International (designed by Gresham Smith and Partners). Mars said the environment "tells you everything you need to know about where to go."
As executive vice president for GS&P’s Transportation Division, Marshall has diverse experience in transportation planning, land use development and regulations, transportation system and demand management systems, transit planning and operations, traffic engineering, ITS, roadway design, parking, traffic impact studies, access management, advanced traffic management systems, traffic safety studies and pedestrian/bicycle design.
Nicole Williams is an environmental graphic designer with Gresham, Smith and Partners in Nashville. She was born and raised in Flowery Branch, Ga. Before entering high school she was determined that interior design was the career path for her, through many different paths of designing homes at the age of nine, up to designing offices during her teenage years. Nicole pursued her formal education at Savannah College of Art and Design, receiving a Bachelor of Arts degree with a concentration in interior design.
