Google Creative Lab

2017 SEGD Global Design Awards—Honoring Excellence in Experiential Graphic Design That Connects People to Place

Congratulations to the winners of the 2017 SEGD Global Design Awards!

WASHINGTON, D.C. — Winning projects in the 2017 SEGD Global Design Awards were announced on June 10 at the 2017 SEGD Conference Experience Miami. The SEGD Global Design Awards is the only international awards program focused on user experiences in the built environment.

AnyPixel.js

Honor Award 2017
AnyPixel.js

A permanent installation featuring 5,880 arcade buttons is delighting visitors to the public lobby of Google NY at 111 8th Avenue.

The project began when Google was renovating the lobby of their New York flagship building and needed a new sign. It couldn’t be just any sign; it needed to be something that was visually interesting, interactive and evergreen. It also had to represent Google’s brand in look and spirit.

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