George Lim

Tangram Design

Tangram Design is a leading, creative design firm whose success is driven by our people and their commitment to execute with excellence and apply innovative strategies and design solutions to improve the social, economical and environmental well being of the communities we serve.

George Lim

2008 Angel Award honoree, former Denver Chapter Co-Chair, and Chapter Liaison to the Board

George Lim is a Principal Partner/Creative Director of Tangram Design, a lecturer at the University of Colorado School of Environmental Design, and an active member of the SEGD, as a Denver Chapter Chair.

George-Lim SEGD Denver Chapter Chair, Tangram
Tangram Design
Denver, CO

Podcast | The Core Design Intent Document

Podcast George Lim

 

What you will learn

A core design intent document is rapidly becoming a standard among environmental graphic designers.  How did this document come about?  What documentation processes have different firms employed? What are the components of an EGD standard document process? Also included will be boilerplate documentation language and address academic design intent documentation.

Mountain Monorail

Honor Award
Mountain Monorail, Rocky Mountain College of Art & Design, Zach Lee

The Mountain Monorail project is a proposed solution to a high-speed, mass transit system along the I-70 corridor, which winds through the Rocky Mountains of Colorado. The design concept for the identity utilizes qualities that reflect the pristine, dynamic, and unique nature of the mountain environment. Other suggestive elements in the identity help illustrate the idea of the monorail: the abstract shape of the monorail in the logo, the dynamic curved shapes that emphasize how the monorail wraps around its guideway beam, and the oblique type implying speed.

Zach Lee

World Trade Center Memorial

Merit Award
World Trade Center Memorial, Rocky Mountain College of Art & Design, Carrie Helle

This memorial is meant to capture a moment from the morning of September 11, a day that stands strongly in everyone's mind. The beginning of the memorial, essentially "ground zero," was designed so visitors walk through a path of destruction. Obstacles in their way will be life-size sculptures of people running from the towers and helping others, demolished vehicles, fire trucks, and other emergency vehicles. There will also be briefcases, cell phones, facemasks, and paper scattered on the ground.

Carrie Helle

Black Flys Concept Store

Merit Award
Black Flys Concept Store, Jonathan Deepe

Building on the youth-oriented SoCal culture of the Black Flys sunglasses brand, this portfolio piece imagines a branded signage program for a Black Flys concept store. Jonathan Deepe's program integrates primary identity signage, product displays, environmental graphics, and a logo inspired by Bat Man, The Moth, and other comic book art.

Jonathan Deepe

Sushi Taira

Merit Award
Sushi Taira, Rocky Mountain College of Art & Design, Taira Kato

Sushi Taira is a restaurant that serves authentic Japanese food within an atmosphere ranging from casual to high class, as well as from western style tables to private tatami rooms in a more traditional Japanese seating format. In order to attract a wide range of different people, the mark had to be elegant enough to attract a high-class clientele, yet modern enough to better familiarize people with sushi. Research shows that not many sushi restaurants have their own logo. Even if they do, the logo tends toward a generic fish.

Taira Kato

Nano Jon Arcade

Merit Award
Nano Jon Arcade, Jonathan Deepe, Rocky Mountain College of Art & Design

Nano Jon is the arcade that gamers have always wished for, where the line between the real world and the virtual one is blurred. It is a place where – no matter what your age – you can experience the full spectrum of electronic media from the days of old to today.

Jonathan Deepe, Rocky Mountain College of Art & Design

Pages

Subscribe to RSS - George Lim