Feature Article

What's Neue?

What's Neue?

Read Time: 7 minutes

You’ve always liked the Frutiger typeface. Finally, you can justify buying the complete family—but which one: Frutiger, Frutiger Neue or Frutiger Next? They look the same (well, pretty much) yet each has a different name. So, what’s going on here?

By Allan Haley, author, lecturer and expert on all things typographic

 

What’s Going On

Inside Joke—AI at the National Comedy Center

Inside Joke—AI at the National Comedy Center

Read Time: 5 minutes

The National Comedy Center in Jamestown, New York includes a brand-new museum devoted to the history of comedic arts in America—and making people laugh. Cortina Productions (McLean, Va.) and Jack Rouse Associates (Cincinnati) led the effort to design a suite of interactive exhibits that do just that, including AI-enabled “Laugh Battle.”

“I came up with a new word today: plagiarism.”

Workplace Wayfinding that Wows—5 Years, 10 Companies

Workplace Wayfinding that Wows

Read Time: 3 minutes

Scroll through the slideshow above to see workplace wayfinding that wows spanning 2013 to 2018.

We searched our archives and asked a panel of workplace wayfinding design experts within the community for their picks of the most inspired workplace wayfinding spanning from 2013 to 2018.

This list has been compiled from the SEGD.org site and our experts' top recommendations and is presented in no particular order.
 

Old School, New Traditions at the Collegiate School

Old School, New Traditions at the Collegiate School

Read Time: 5 minutes

The Collegiate School in New York City traces its roots back to 1628, so when it came time for the K-12 boy’s day school to move into a new and modern building, they enlisted the help of Alexander Isley Inc (New York) to help preserve the past and design future traditions.

It doesn’t happen every day that a client leaves an experiential graphic design project open-ended save for one very specific instruction: No supergraphics. The Collegiate School in Manhattan is no ordinary client.

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