Experiential Graphic Design

Joplin Early Childhood Center

Finalist 2020
Joplin Early Childhood Center

The Joplin Early Childhood Center is a building designed from the perspective of the preschooler. The building was designed to support and stimulate a small child’s mental, social and emotional development. Scale, color and wayfinding were all designed from the child’s perspective, for example the rabbit holes being at ground level. These elements invoke a sense of discovery and exploration while providing added learning value and context to traditional spaces.

Cayton Children’s Museum

Finalist 2020
Cayton Children’s Museum

With the blank canvas of a brand-new 21,000-square-foot home in Santa Monica Place retail center, the Cayton Children’s Museum had a unique opportunity to expand its offerings and engage new local and international audiences. Given the overall mission to teach community values and inspire a sense of inclusion and social responsibility through immersive and imaginative play, the design firm was challenged to help Sharewell conceive of the museum’s new branding, iconography, design palette, collateral (both digital and print) as well as the naming of multiple components of the museum.

Pipefitters

Finalist 2020
Pipefitters

Pipefitter Association Local 537 is a 100 year-old construction trade association, representing over 3,000 members, working on pipefitting, welding and HVAC/refrigeration projects of all shapes and sizes throughout Massachusetts. Their two existing buildings—built in 1880 and 1964—were outdated, uninspiring and uninviting.

Central Park, Central Loop

Finalist 2020
Central Park, Central Loop

Central Park is located at the center of New York City and it is 2.5 miles long and 0.5 miles wide. Even though over 25 million people visit the park every year, it is easy to get lost because the existing wayfinding system is ineffective and is not interspersed throughout the park. It could be improved by layering map elements according to a defined hierarchy of information.

Scarborough Beach

Finalist 2020
Scarborough Beach

The reimagined Scarborough Beach development invigorates a popular gathering space for locals and tourists that hosts an amphitheater, swimming pool, surf club, skate park, children's playground and transport hub. The redevelopment created the opportunity for a new user-led wayfinding solution, reshaping Scarborough’s traffic flow by encouraging cars to divert away from its traditional access point, Scarborough Beach Road. Pedestrians, rather than vehicles, are prompted to use this thoroughfare and interact with the space.

BrandCulture: The Future of Built Environments After COVID-19

BrandCulture: The Future of Built Environments After COVID-19

Read Time: 4 minutes

The novel coronavirus has shown how vulnerable many sectors are to future pandemics. While occupancy levels are lower, it’s the perfect time to create more resilient, adaptive spaces, and the experiential graphic design industry has the potential to lead the way.

Sydney studio BrandCulture has published a series of articles explaining how COVID-19 will impact the design of built environments from hospitality and education to healthcare and public spaces. Here are a few of its key observation-based predictions, broken down by sector:

Freetouch Launches Smartphone Interaction for Public Touchscreens

Freetouch Launches Smartphone Interaction for Public Touchscreens

Read Time: 2 minutes
On August 4,2020, in response to the impact of COVID-19 on businesses around the world, Freetouch™ announced a new patent-pending product that enables anyone with a smartphone to remotely interact with shared touchscreens, eliminating the need for physical contact with kiosks, ATMs, and other interactive displays.

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