EGD Core Competencies

SEGD Core Competencies and Subsequent Implications for Professional Practice

Visual Communication Design
University of Notre Dame

ABSTRACT
The educational core competencies defined by SEGD systematically employ the language of “understanding” as a measurement for evaluating student skills and level of expertise. Half of the 28 core EGD competencies defined by SEGD begin with the word “understanding.” Yet these statements invite broad meaning and interpretation in the design of instruction as well as in the assessment of student performance. This paper addresses reexamining the EGD Core Competencies to promote student performance measures that lend themselves to evaluation aligned to career readiness expectations in EGD.

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