Digital Signage

Dennis Hickey

Dennis Hickey is the Managing Director for SNA and responsible for the Sales and Operations of the business unit in North America. Dennis has completed numerous courses in LED technology and digital media, including visits to Belgium, Shanghai, Shenzhen, Tokyo, and Hong Kong. Dennis has been a member of SEGD since 2001 and held seminars on the use of LED technology in design. Dennis Hickey also has served as co-chair for the New York City chapter.

Dennis Hickey, SNA
SNA Displays
New York City

JP Lacroix

Jean-Pierre Lacroix champions the roles that design and branding play in building connections with consumers.

A visionary design thinker, author and speaker, Jean-Pierre Lacroix maintains an unwavering focus on the latest and emerging trends. As president of multidisciplinary branding and design firm Shikatani Lacroix, he is driven to produce measurable results through strategic insights, and is committed to helping brands own the consumers’ “at-purchase moment.” As such, he studies consumer purchase behaviours to help brands connect with consumers at the moment of purchase.

JP Lacroix

David Johnson

David Johnson is the founder and president of Mind Opera. He graduated from the Brooks Institute of Photography and has worked with leading brands since 1994, when he started Mind Opera. David oversees a studio with roots in photography, film and marketing communications. Because of this background, Mind Opera balances the science of new technology with the art of visual storytelling and branding. Our understanding of composition, timing, lighting, music and venue dynamics helps to bridge the design process and deliver emotional experiences for display on multiple screens.


Tom Horton

2009 SEGD Green Committee, Distinguished Member Award honoree

Thomas Horton, Senior Associate at Gensler, serves as the firm’s environmental graphic design director in the San Francisco Brand Design Studio.

Tom Horton
San Francisco, CA

Douglas Morris

SEGD President 2002-2003

As Co-founder, Design Director, and Principal of Poulin + Morris Inc., Douglas Morris has directed visual communications programs for clients including ABC News, Ann Taylor, Barnard College, The City University of New York, CNN, College of William & Mary, Columbia University and many more.

Headshot of Doug Morris, Partner in Poulin + Morris
Poulin + Morris
New York, NY

Rick Smith

A truly versatile designer, manager and creative leader, Rick Smith brings more than 18 years experience to DI. As an environmental and a graphic designer, he links branding and marketing with large-format signage and wayfinding systems.

Working as Creative Director, Rick inspires excellence in DI’s creative team, crafting fully integrated designs and rich experiences with end users in mind. He manages creative direction and team efforts, streamlining design processes for all of DI’s projects.

Headshot of Rick-Smith, Dimensional Innovations
Dimensional Innovations
Kansas City, MO


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