Mad Systems is an award-winning audiovisual/interactive consultancy, design and integration company specializing in exhibits for museums, visitor centers, briefing centers and theme parks. We are a majority woman-owned business that uses creative technology to develop long-lasting and easy-to-maintain systems. Mad implements the latest technology using non-proprietary equipment whenever possible.
The Tagline: “Evolution, Not Disruption.”
The Deliverable: “Applied & Adaptive Technology, by Design.”
The Practice: “Immersive & experiential technology design & project management for education, entertainment, and events”
Ritesh Lala is a Creative Technologist trained in the systemics of new media theory and its applications in the fusion of art, science and engineering. For the past 10 years, he has created interactive experiences for public, health and corporate spaces with form factors that span from tiny 2"x2" cubes to multi-projector multi-room scale. His installations allow users to extend their physical selves into digital spaces and augment them with a sense of magic and wonder made possible by stunning visuals and invisible sensors.
Colleen Connolly is a graphic designer and current Fulbright Scholar in Taipei, Taiwan. She received a Fulbright Arts Research Grant after graduating from Virginia Commonwealth University in Richmond in 2020.