Clifford Selbert

Clifford Selbert

2011 SEGD Fellow

Educated as a Landscape Architect at the Rhode Island School of Design and expanding his talents to encompass graphic design, product design, and environmental communications, Clifford Selbert has successfully developed a multidisciplinary approach to design and strategic marketing-based design process, branding him a reputation for design excellence.

Clifford Selbert, PArtner at Selbert Perkins Design in Los Angeles, Chicago and Boston
Selbert Perkins Design
Los Angeles, CA

Wayfinding the Future: Fostering human connection

LAX Gateway, photo courtesy of Selbert Perkins Design

Read Time: 7 minutes
How do experiential designers respond to society’s growing reliance on technology to connect everyone? And how might the design of physical spaces, defining “place,” evolve to meet this challenge? Guest contributor Jessica Finch (Principal at Selbert Perkins Design) explores the future design possibilities and how those possibilities can best foster human connection.

Clifford Selbert - WTF - Wayfinding The Future

SEGD is an amazing community of designers, fabricators and manufacturers who create experiences that connect people to place. One of the many membership benefits of SEGD is a library of talks from SEGD's 4-6 events a year. Starting from 2014, these videos are available for viewing for members for free. If you are a member please log in (hint: top right below search) if not please join SEGD and experience its amazing resources.

What You Missed at the Wayfinding Event of the Year

What you missed at 2017 SEGD Wayfinding

What an amazing Wayfinding event we had last week in Boston. Featuring sold-out tours, an all-star line-up of presenters and numerous opportunities for wayfinding professionals from around the world to connect with each other, this was the largest Wayfinding event in SEGD history! If you were there, you know how great it was. But if you couldn't make it, here's what you missed out on.

The SEGD Signage and Wayfinding Event Comes to Boston Logan, August 17–18

BOSTON— Transportation, urban and campus environments are complex spaces, which have an increasing need for innovative signage and wayfinding solutions employing best practices and the latest technology. The SEGD Wayfinding event is poised to bring together a range of experts to tour, connect, discuss and discover over two days this August.

Art and Healing in Healthcare Environments, Part 2: Community and Storytelling

Antelope Valley Medical Center, Lancaster, Calif.

When Kaiser Permanente planned its new Antelope Valley Medical Center in the windy desert region north of Los Angeles, it envisioned more than a place for sick people. Kaiser and local residents wanted a “total health environment” and a community gathering space. A unique partnership between two experience design firms resulted in a super-scaled public art program that connects people, place and experience by telling the community’s story.

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