Business of Design

Is your website still brochureware designed to impress your peers and clients? Here is some good advice on how to rethink how it should work to become an effective part of your marketing campaign.

Click to access the members only survey results for design software useage

What software do Experiential Graphic Design firms use? Find out what the benchmark for design software is in 2017.

The latest survey from SEGD conducted in May 2017 helps you understand which software to use for which applications. In many cases, there are already industry standards forming. Aligning with industry standards makes it easier to employ people with the right skills and experience.

 

Comparison of arts industries contributions to the US economy. This makes for fascinating reading.

See the NEA interactive map produced from the Bureau of Economic Analysis, U.S. Commerce Department's State-level ACPSA (Arts and Cultural Production Satellite Account) which included the tax code for "designer".

See the NEA interactive map produced from the Bureau of Economic Analysis, U.S. Commerce Department's State-level ACPSA (Arts and Cultural Production Satellite Account) which included the tax code for "designer".

Uber provides anonymized data from over 2 billion trips to help improve urban planning around the world.

Sheela Maini Søgaard is a partner and CEO of BIG – Bjarke Ingels Group. Prior to joining the firm in 2008, she held management positions within food and medical devices industries and she was a consultant with McKinsey & Company.

See Julie Beeler at 2017 SEGD Business of Design

On April 28, the SEGD Business of Design event will kick off in Portland. The event will feature business leaders from both outside and within the experiential graphic design community, including Julie Beeler, founder of Second Story. Here, Julie shares insights she’s learned on her leadership journey.

It’s no longer enough to iterate and understand your user. What companies need now are designers who can empathize and bang out lines of Javascript.

Build a Better Business Strategy at 2017 SEGD Business of Design

When times are good and business is strong, it’s easy to put aside the need to think ahead. However, if you think about it, this is the perfect moment to stop and analyze what you are doing and where you want to go next.

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