Steer is a global business consultancy that combines commercial, economic, technical and planning expertise to find powerful answers to their clients’ complex challenges. Answers that help people, places and economies thrive.
As a first step in establishing a wayfinding strategy to support smaller destinations across town centers, the London Borough of Tower Hamlets wanted to develop a high-level wayfinding strategy for Brick Lane and identify a series of characterful, creative and distinctive interventions to increase footfall and aid discovery and exploration.
