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Design To Go: Oaxaca Part I

Diane Burk travels to India, visiting cities in the Northeast, Kolkata and Bodhgaya, a spiritual center.

Ted Leonhardt: Using Empathy to Your Advantage in Business

Creatives don’t always get the credit they deserve for being able to work through high-stakes problems and deliver results. But empathy, which they usually have in large supply, can be a surprisingly potent tool if used the right way.

Read about all the great things happening at SEGD in Q3 2017

We measure, constantly, how we are doing and discuss it at every board meeting. SEGD even has its own dashboard, customized to monitor the factors that are making the top-line results possible.

Some might even say we are quite fanatical about understanding the underlying drivers of our membership value creation and engagement with the community—and they would be right!

Creative Destruction Part 13

In this blog, Eli Kuslansy and Kinder Baumgardner talk about autonomous cars and the new landscape they will "drive" in.

2018 Achievement Awards Call for Nominations

Since 1987, SEGD has recognized the individuals, companies and institutions whose work has significantly advanced the environmental and experiential graphic design fields through its Achievement Awards program. Now it's time to submit your nominations for 2018.

Design To Go: Oaxaca Part I

In this week's installment of Design To Go, Diane Burk visits California, stopping in Laguna Beach and Los Angeles.

Ted Leonhardt: Don't Just Read the Room, Inhabit it!

Maybe you’re pitching new business to a client or giving a presentation to your own team. If you’re smart and even reasonably creative, your brain will be working overtime on how the meeting is progressing and how people are reacting.

When the Student is Ready, the Teacher Will Appear

By Nicole R. Roberts, Creative Lead at Kolar Design
This summer I returned back to my alma mater to team teach Design Systems, a junior-level experiential graphic design course. We guide students to research social issues within local communities to co-create wayfinding systems and strategic placemaking design.

2018 SEGD Call for Speakers

For the first time SEGD is launching a call for speakers to expand our speaker outreach for the 2018 event calendar.

An Experience Designer's Guide to Arduino

If you work in environmental or experiential graphic design or related fields, you can use Arduino as a powerful prototyping tool. Let's get started with a few basic resources.

Building Community Through Chapter Engagement

In 2014, I volunteered to become a Chapter Co-Chair in Los Angeles in the hopes of growing our local chapter and creating events that would appeal to those in our industry. As time went on and our LA membership grew, it was exciting to see the addition of new members from various design backgrounds (signage, digital, exhibit design, fabrication and manufacturers).

August Write About It

Steve Aust
Marketing Manager, Cima Network
[email protected]

Contemporary or Conservative? The 2017 Frieze New York Art Fair

On a drizzling and cool morning in May I ferried north four nautical miles up the East River to the "Frieze Art New York Fair" on the waterfront at Randall's Island Park.

Design To Go: Oaxaca Part I

In this week's installment of Design To Go, Diane Burk continues her visit to Oaxaca. Oaxaca is located in Southwestern Mexico and is known for its richness of cultures, cuisine and arts.

January 2017: Oaxaca Part II

 

Design To Go: Oaxaca Part I

In this installment of "Design To Go," Diane Burk visits Oaxaca. Oaxaca is located in Southwestern Mexico and is known for its richness of cultures, cuisine and arts.

SEGD's 2017 Technology Roadmap for Experiential Graphic Design

We live in a technologically driven society. Much of the value created in business today is underpinned by advances in technology: The economy is driven by increases in productivity and those productivity gains are driven by advances in technology. Unless you live in a cave, it is hard to escape the effects of technological advancement.

Design To Go: Diane Burk

This informal design blog began as I departed for a year-long around-the-world trip in October 2016. My goal is to return to San Francisco in October 2017 inspired with fresh perspectives and energized to restart my design career. In design, anything is possible!

Why Experiential Design is More Important than Ever

DON’T CALL IT A COME BACK, WE’VE BEEN HERE FOR YEARS.

By, Tucker Trotter, President and CEO of Dimensional Innovations

Experiential design is nothing new. In fact, the art of combining interactive storytelling with environmental design to engage an audience has been done exceptionally well by several brands and organizations. So why all the recent buzz? Why are advertising agencies and consulting firms suddenly throwing it around as the latest trend?

SEGD CEO Update Q2 2017: See the New SEGD Toolbox

The 2017 SEGD Conference Experience Miami was a great event. It was well attended. And lots of fun, too! I'd like to extend a thank you to all who attended, sponsored, spoke and participated. There were so many highlights and moments of people enjoying themselves that we decided to create a photo gallery on the 2017 SEGD Conference Experience Miamipage. Enjoy!

 

Progress on the 2015-18 SEGD Strategic Plan

Keith Helmetag, Partner, C&G Partners, New York. Images of then and now.

I was the 1996 jury chairperson for the SEGD Global Design Awards and participated again this year as a 2017 jury member offering a personal perspective that places today’s work in historic context.

Who will own the smart city?

By now you’ve probably seen those silver, black and blue monoliths on the streets of Manhattan. Looking like giant cell phones, they’re part of LinkNYC,the communication network CityBridge has installed in New York City as a replacement for 7,500 pay phones. These 10,000 electronic slabs are also something else: an early and somewhat faltering step on the road to the Smart City, dressed up now as a new class of street fixture.

The Design Cure: Applying Exhibit Design Expertise to Schools, Libraries, Hospitals, and Airports

People are craving experiences with greater value—experiences that offer a wider range of personal benefits and takeaways than were previously available when the purpose of many public places was more narrowly defined. In this blog, Lee H. Skolnick discusses what the emergence of “edutainment” venues means for exhibit design

Click to access the members only survey results for design software useage

What software do Experiential Graphic Design firms use? Find out what the benchmark for design software is in 2017.

The latest survey from SEGD conducted in May 2017 helps you understand which software to use for which applications. In many cases, there are already industry standards forming. Aligning with industry standards makes it easier to employ people with the right skills and experience.

 

Does Consistency in Design Lead to "Blanding"?

When I attended the 2017 Digital Signage Expo in Las Vegas, Eric Heiman of Volume Inc. was speaking at the SEGD Branded Environments event. I sat front-row in a room filled with over 150 environmental graphic designers and those that help us do what we do, and I heard the term “blanding” for the first time.

Sharon Brooks
Sr. Sales Consultant, ISF Sign Specialists
[email protected]

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