For this industrial building, located next to a residential area, the only division is a public road. The City of Mannheim asked büro uebele visuelle kommunikation to improve this situation.There was a problem concerning the commercialization of this public space with industry taking over parts of the city, which led to conflict. Fortunately, the urban planning authorities intervened and büro uebele visuelle kommunikation could help resolve this conflict by means of a simple wall graphic.
DZNE (German Centre for Neurodegenerative Diseases) is the only research institute in Germany dedicated to dementia and all its facets. The task for büro uebele visuelle kommunikation was to create an overall atmosphere, to develop the identity of the place alongside planning a wayfinding system.
Since the building contains clean rooms, the interior design is mainly colored in monochromatic white. To maintain a friendly working environment, büro uebele visuelle kommunikation was asked to harmonize the space partly with color.
We asked a range of branded environment design experts within the SEGD community for their picks of the most inspired branded environment designs in four categories: retail/hospitality, workplace/corporate, event/temporary and sports/fitness spanning from 2013 to 2018.
Almost 100 years after Adolph “Adi” Dassler and his brother Rudy started making sports shoes in their mother’s washroom, the Adidas founder might be surprised to see his company's headquarters in Herzogenaurach, Germany. The latest project there is a new gym featuring the super-scaled typographic stylings of Büro Uebele Visuelle Kommunikation (Stuttgart).
Andreas Uebele, born in 1960, studied architecture and urban planning at the University of Stuttgart, and art at the Stuttgart State Academy of Art and Design. In 1996, he founded his own visual communications agency in Stuttgart, and since 1998 has been a professor for communications design at Düsseldorf University of Applied Sciences. In the same year he became a member of Forum Typografie. Andreas Uebele has been a member of the Type Directors Club of New York and of the Art Directors Club of New York since 2002.
Adidas’ new research and design center in Herzogenaurach, Germany, is the place where 1,700 workers develop new products for the world leader in sports equipment and apparel. It’s nicknamed “Laces” to describe the suspended walkways that crisscross its vast atrium, connecting departments and bringing employees closer together for collaboration and creativity.