April 2013

Alexander Isley

Photo of Sweet Hospitality Group identity process

Alexander Isley (West Redding, Ct.) created a new identity for Sweet Hospitality Group based on a system where each version was handcrafted from an ingredient you might find in a canapé. For the logo they created a stylized “S,” the elements of which can be used in a multitude of combinations and patterns. Next up is the design of the new Sweet Hospitality Group website, to be developed and launched this summer.

Base Design

Image from Open Switzerland website

Base Design (New York) has opened Base Geneva, a merger between the ex-Base team members of StudioGVA and Base itself. The merger gave rise to a conceptual design project that examines Switzerland through a highly critical lens. The initiative, comprising provocative, rethought, iconic Swiss imagery, an interactive website, and a custom-made “neutral” typeface, launches a debate about what it means to challenge a country’s identity and, in doing so, its very reason for being.

Blueraven Creative

Image of SensoryPEN

Blueraven Creative (Wauconda, Ill.) will roll out a new user-friendly SensoryPEN design over the next few months. Clients will be able to sound-enable exhibit panels, outdoor trail markers, displays, print, and even corporate poster presentations. No computer or wi-fi needed; simply touch and listen. The SensoryPENs and audio buttons will be sold separately, providing exactly what clients want in interactive and accessible designs.

Skyline Design - New York Design Center

Photo of Skylline Design Showroom

Skyline Design (Chicago) recently opened its expanded showroom in the New York Design Center at 200 Lexington Avenue. Located in Aristeia Metro’s showroom on the 14th floor, the remodeled space features 12 glass panels in award-winning patterns displayed in full size and scale. It showcases a range of techniques, opacities, and designs from select collections, as well as artwork from Henry Domke.

Yesco

Herm Medina  is a Design Director at Yesco in Denver

YESCO (Salt Lake City) promoted Herm Medina to Rocky Mountain Regional Design Director. Herm has more than 20 years of experience as an industrial designer and creative problem solver, specializing in environmental graphic design for commercial, retail, sports, gaming, and entertainment venues. He will direct all work that passes through the Salt Lake and Denver design departments, responsible for ensuring that YESCO’s solutions captivate the customers' imagination and strengthen customer involvement.

Blueraven Creative

Photo of SensoryPEN

Blueraven Creative (Wauconda, Ill.) created SensoryPEN, a new, affordable, and fun way to add audio description, multiple languages, games, and interactive audio components to a museum's exhibits.

SensoryPENS play audio recordings when touched to specially printed, almost invisible codes that are embedded into various substrates: laminated paper, vinyl, high-pressure laminate, tile, porcelain enamel, and more.

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