Alison Richings

Alison Richings

Alison Richings is Wayfinding Design Director of Endpoint.

For Alison Richings, wayfinding is her vocation. She has always been fascinated by human behaviour – why we make the decisions we do, how the environment impacts on that, and how we can make things better for all concerned. When you get that right, it can be hugely rewarding. No more so than in the field of Health, which is where she started in wayfinding. Alison was part of the team that researched and wrote the national NHS guidelines on wayfinding.

Alison Richings, Endpoint
Endpoint
London

Place Branding in a Post-Lockdown World

Place Branding in a Post-Lockdown World

Read Time: 6.5 minutes
By Tim Hill, Client Development Director at Noë & Associates, and Alison Richings, Wayfinding Design Director at Endpoint
Having enforced time away from all of those distractions of life has helped us think more consciously about how and where we choose to live, work, socialize and spend our money in the soon to come post-lockdown world. For developers, urban planners, and architects the challenge will be creating living and working spaces that are both strategically and creatively attuned to a new world.

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