Alex Gennett

Infinite Scale, Experiential Graphic Design and the NHL All-Stars, Sports

Infinite Scale Designs for the NHL

To paraphrase Mark Cuban: "You've got your Big Screen, you've got a cold one and a comfy couch. What is compelling and unique enough about attending a game that makes it worth the effort? We in the sports business don't sell the game, we sell unique emotional experiences." A very few sports design consultancies are creating events where something fresh and innovative happens.

Alex Gennett

Jack of All Trades

Adventure and exploration have always been present in Alex’€™s life. This, coupled with a vivid imagination and fierce curiosity of his surroundings, has led him to an exciting and fulfilling career in Experiential Graphic Design (EGD).

Alex Gennett
Infinite Scale
Salt Lake City
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