Patrick Fredrickson is a Project Designer at Altitude Design Office in Los Angeles.

As a director, designer, and mentor, Patrick Fredrickson specializes in the production of engaging visitor experiences through the development of storytelling environments and public spaces. He is currently Project Director for Altitude Design Office, developing signage, wayfinding, and innovative, branded environments.

Cheri Devlin is a Design Director at Selbert Perkins in Los Angeles. She joined Selbert Perkins in 2013 coming from AECOM where she worked for six years. Cheri Devlin has also worked at Romero Thorsen Design Inc, RTKL and The Jerde Partnership.

Cheri Devlin earned her Masters in Architecture from the University of Pennsylvania and her Bachelors in Architecture from Lehigh University.

Erin Williams' diverse background includes experience in architecture, design research and strategy, and information design. A systems thinker at heart, Erin always wants to know how things fit into the bigger picture of a sign system, a client's identity, the city, or a cultural movement. As director of the EGD team at Rios Clementi Hale Studios, this versatility enables her to toggle easily between the big picture and the details of execution, delivering strong systems for users and clients.