Nik Hafermaas

Nik Hafermaas is an international award-winning artist, designer, and educational leader. His Los Angeles-based artist platform Ueberall conceives and produces data-driven art installations converging digital media and spatial experiences. His artist team produced the data-driven sculptures eCLOUD for San Jose International Airport and Airfield for Atlanta International Airport and is currently creating landmark art pieces for the San Diego International Airport and for the new North Precinct Police Headquarters in Seattle.

Nik Hafermass
Los Angeles

NYC Beaches Wayfinding and Signage

Hitting the Beach

In the wake of Hurricane Sandy, Pentagram builds a stronger-than-ever identity for New York City’s public beaches.

Design intervention in the wake of a natural disaster can be a tricky proposition. Emotions run high. Resources are scarce. Environmental restoration seems insurmountable. Efforts to rebuild, though admirable, can be fragmented, unorganized, and politically charged. It’s hard to know where to start.

Andreas Uebele


Andreas Uebele’s award-winning work stands at the intersection of architecture, typography, and information design. He'll be a featured speaker during the 2014 SEGD Conference in Atlanta June 5-7!

In his book Signage Systems & Information Graphics, Andreas Uebele sets out to explain the rules of sign system design. Then he proceeds to disregard many of them.


Photo of Moxie restaurant

Harbinger (Jacksonville, Fla.) created identity signage for the new Moxie Kitchen + Cocktails restaurant in Jacksonville. Harbinger’s task was to translate the vision of the restaurant’s owners into iconic signage that represented the brand but did not interfere with the aesthetics of the architecture.
The Harbinger team created a sign that seems to float in mid-air, creating a haloed illumination, says Ed Killion, Vice President. It uses energy-efficient LED lights that have a shelf life of 10 years.

Poulin + Morris - ABC News Headquarters

Photo of ABC News headquarters

Poulin + Morris (New York) designed a comprehensive environmental graphics and wayfinding sign program for the renovation of the ABC News headquarters located at West 66th Street on Manhattan’s Upper West Side. Along with bringing the headquarter’s sign program into code compliance, the designers created an environmental graphics program that celebrates the varied aspects of ABC News production, including editing, production, and broadcast.

Cloud Gehshan Associates - Historical Society of Pennsylvania Digital Wall

Photo of storytelling walls at Historical Society of Pennsylvania

Cloud Gehshan Associates (Philadelphia) designed digital storytelling walls as part of the $5.7 million renovation of the Historical Society of Pennsylvania. The walls are located in the redesigned and refurbished lobby of the HSP building. Using images from HSP’s archive of more than 21 million documents, the digital walls serve as a renewable showcase,
 visible from the street.


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