Read Time: 3 minutes
May is Asian American and Pacific Islander Heritage Month in the United States, and in honor and recognition, SEGD presents this essay by contributor Shayla Hufana, Senior Art Director at Cognizant (Seattle, WA), a member of SEGD’s Racial Justice Commission and Co-Chair of SEGD’s Seattle Chapter. In her piece, Shayla writes about a work of public art she created in Seattle and how she hopes to empower AAPI youth “to reach beyond what any stereotype says of their background, identity or culture" and to be whoever they want to be.
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Shayla Hufana is a Senior Designer and Art Director at The Boeing Company and a Seattle Chapter Co-Chair for SEGD.
Shayla is a curious designer with strong conceptual skills in brand, environmental/experiential, digital, UX/UI, and CX design in a wide range of industries including corporate, hospitality, luxury retail, food/bar, sports, aerospace, healthcare, and non-profits. She has 10+ years of professional design experience and has helped to create meaningful and successful solutions with a playful perspective to design. A few clients include Nordstrom, ATT, Google, Whole Foods, SSP America, Centerplate, and the Hawaii Wildlife Center.
With her versatility and wealth of technical knowledge, she has become a natural and empathetic leader who is always up for a challenge and learning new things. She loves directing projects and finds happiness in little details that celebrate special qualities, differences, cultures, lifestyles, and values of others. Follow Shayla on Instagram @shayla.ad.
Past roles include Senior Graphic Designer at Seattle’s Mission, Environmental Graphic Designer at Callison, Graphic Designer / Project Manager at Messenger (formerly M3 Creative), Designer at Signs By Tomorrow, and Print Operator at ARC. She received her BFA in Graphic Design from The Art Institute of Seattle and AA in General Studies / Business from Seattle Central College.
Read Time: 3 minutes