Relative Scale Completes “Welcome to Bayhealth” Media Experience

Relative Scale Completes “Welcome to Bayhealth” Media Experience

Relative Scale recently partnered with CannonDesign and MultiTaction to activate a hospital lobby with a six-screen interactive wall. Bayhealth is Southern Delaware’s leading healthcare provider, offering a broad range of medical services related to cardiovascular, cancer, pediatrics, respiratory care and more. Bayhealth Milford Memorial Hospital, a cornerstone of Delaware healthcare for nearly a century, recently closed its doors so that a new chapter could begin with the state-of-the-art Bayhealth Hospital, Sussex Campus.

The “Welcome to Bayhealth” media experience complements the coastal-inspired architecture and interior design of the hospital. An abstract, three-dimensional oceanic motif extends across the interactive canvas, and guests tap on different types and colors of shells to discover curated stories about the hospital’s rich history, its many satisfied patients, philanthropic donors and award-winning team members.

Guests can also search the directory to find a physician and watch short profile videos about them. And, in recognition of the hospital’s ongoing spirit of compassion, guests can use their finger to draw a heart that dynamically blends into the motif, allowing them to leave their own mark on the media.

More info at Relative Scale

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