Planar Systems Inc. (Beaverton, Ore.) is sponsoring the first-ever design competition focused on OLED transparent display technology. Co-sponsored by SEGD and the Digital Signage Expo, it was created to stimulate innovative uses of the breakthrough display technology. The deadline for submittals is January 8, 2016.
The Clear Concept Awards competition is designed to encourage inspiring new applications for see-through installations. The grand prize winner will receive an expenses-paid trip for two to Las Vegas to attend DSE 2016, and will be honored with an award and participation in a panel luncheon celebrating the award-winning work. The winner will also will receive a Planar® LookThru™ OLED transparent display for his or her own studio or showroom use.
The design contest comes as Planar Systems debuts its Planar LookThru OLED transparent display, a breakthrough product that creates a new category for see-through displays. The first-of-its-kind, 55-in. transparent display utilizes cutting-edge organic light-emitting diode (OLED) technology, overcoming one of the major hurdles to transparent LCD display adoption by making it possible to create truly see-through installations unobstructed by backlights or enclosures.
“Transparent displays have captured the imagination of filmmakers, futurists, and designers for decades,” says Jennifer Davis, Planar Systems’ vice president of marketing and product strategy. “This design competition celebrates that ingenuity and provides opportunities for professionals and students alike to imagine new applications for transparent displays, expressing themselves in activated glass.”
Entrants to the Clear Concept Awards must submit a sketch or rendering that demonstrates a specific use of an OLED transparent display that is both technically feasible and illustrates creative innovation. Submissions must also include a sketch or sample of the on-screen content and user experience. The contest is open to all U.S. residents excluding employees of Planar Systems, SEGD, and DSE.
The deadline for submissions is January 8, 2016. Winners will be selected by a panel of judges including:
• Nathan Moody, Design Director at Stimulant
• Christopher Hall, Editor of Digital Signage Today
• Brian James, Design Director at Downstream
• Anthony Vitagliano, Director of Experience Design at Digital Kitchen
• Dan Moalli, Senior Vice President at Technomedia
• Robert Pinon, Vice President at MHTN Architects
Winners will be announced on March 16, 2016, at the Digital Signage Expo APEX Awards Reception in Las Vegas, with all finalists and honorable mentions featured on the Planar Systems website.
Already, the design community is embracing the Planar LookThru OLED transparent display, planning never-before-possible applications that appeal to customers across a broad range of industries.
“Transparent displays hold exciting promise for the experience design community,” says Darren David, founder and CEO of Stimulant, the San Francisco-based interactive and design development studio. “Our clients are looking to push the envelope of technology, and this new transparent OLED offering from Planar suits many of these projects. The Planar LookThru OLED transparent display offers a truly unique visual presentation that lets us create highly differentiated and standout experiences for our clients.”