I develop programs that guide people through complex built environments through effective sign location, message and aesthetic.
Patrick Murphy graduated from the University of Cincinnati DAAP with a Major in Industrial Design and a Minor in Economics. Mr. Murphy began applying his 3 dimensional design skills at Marriott Corporation by designing signage and wayfinding systems for over 100 Marriott hotels and resorts.
During his “national” period, Patrick designed wayfinding systems for the National Archives II, the National Institute of Health and the National Maritime Intelligence Center. An immersion into the aviation industry began with the planning and design of the Atlanta Hartsfield International Airport wayfinding system just prior to the 1996 Summer Olympic Games in Atlanta. The Summer Games provided Mr. Murphy the privilege of designing wayfinding, graphics and temporary architecture for the Athletes’ Olympic Village located on the Georgia Tech Campus in Atlanta.
Over the years the built environments Patrick has worked within include Airports, Transportation Hubs, Casinos, Resorts, Shopping Malls, Higher Education Campuses, Hospitals, Office Complexes, Sports Venues and Mixed Use Developments.
A two and a half year hiatus from the private sector allowed Mr. Murphy to act as the project coordinator for the design of the New Terminal 3 complex at McCarran International Airport in Las Vegas. Over the past 6 years Patrick has developed the Signage and Wayfinding Master Plan for Phoenix Sky Harbor International Airport, initiated the design and development of an LED edge-lit modular signage system, and helped implement a complete new roadway signage system at PHX. The journey continues with the PHX Terminal 3 Modernization project as well as new ventures into casino and resort environments.
After spending 23 years accumulating comprehensive experience in design, project management, stakeholder buy-in techniques, and design/construction project coordination, Mr. Murphy decided in November 2010 to incorporated 115°West, an Environmental Graphic Design firm, whose mission is to concentrate on providing Owners with highly flexible, professional, design and consulting services for signage and wayfinding projects across the country. Having operated in both the roles of client and designer, Patrick has identified the confluence of client goals and design solutions.
Member of AAAE, SWAAAE, AzAA, SEGD and has presented at conferences sponsored by each.
National Academy of Sciences, Transportation Review Board, ACRP Panel Member