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Pat. James Longo has been providing art direction, brand solutions, environmental design, graphic design, and illustration for major and independent companies across multiple industries including entertainment, publishing, computer / IT, mass media, and service since the 1980’s. His career began working on projects promoting brand through advertising in the music industry and retail packaging.
From 2002 to 2019, he was a key member of the marketing team that grew Datapipe from a start-up to a global managed service provider. Initially joining as designer and webmaster he became the art director and finally the director of brand management and facilities. Spearheading all brand initiatives including guidelines, logos, signage, experiential design, exhibition design, merchandise, promotional materials, and collateral. From 2010 to 2019 he developed a company-wide look and feel utilized in the rebranding, renovations, and construction projects he managed and maintained for twenty-two offices and data center facilities in the United States, Europe, and Asia.
Pat is an alumnus of Montclair State University with a BFA in Design and Illustration. His previous experiences include high-end picture framing and restoration, carpentry, landscape design, and general contracting which give him an understanding and hands-on experience of fabrication, application, and maintenance of installations. He is also a drummer, DJ, and collector which have all been heavily influential on his career and design.