Business communication specialist Banner Managed Communication has announced a new strategic partnership with global digital media consultancy OpenEye. OpenEye specializes in the design and creation of digital in-store experiences that enable retailers to engage more effectively with customers.
BMC and OpenEye will collaborate in delivering advanced visual technologies to consumer brands both in the UK and mainland Europe. The partnership will combine the strengths of two companies that fully understand the need for cohesive multichannel marketing strategies.
Bryan Meszaros, managing partner of OpenEye said, "We welcome the opportunity to work with a marketing communications company that has a heritage rooted in creating effective multichannel campaigns. By leveraging our experience and expertise in digital merchandising we feel this will create an unique opportunity for us to collaborate on exciting initiatives.”