Lee H. Skolnick Architecture + Design Partnership's Work at Muzeiko Honored

skolnick for muzeiko museum

Muzeiko, America for Bulgaria Children’s Museum, was a Finalist for the 2016 Children in Museums Award presented by HandsOn! - International Association of Children in Museums and European Museum Academy.  The award values creative and innovative exhibitions and programs for the 0 – 14 age group.

Muzeiko opened in October 2015 and has served over 80,000 visitors. Lee H. Skolnick Architecture + Design Partnership provided architectural, graphic and exhibition design services.


Bluecadet's Play at the National Baseball Hall of Fame

bluecadet baseball hall of fame

For the Cooperstown, N.Y.-based National Baseball Hall of Fame and Museum’s Whole New Ballgame exhibit, digital agency Bluecadet created an interactive display to bring baseball fans deeper into the game. The Hall of Fame and Bluecadet installed five interactive feedback stations inviting visitors to learn about – and weigh in on – hot-button baseball subjects.

With a few taps on a touchscreen, museum guests can participate in debates designed to simultaneously engage and educate visitors. At the end of the segment, participants learn where they fall on the debate spectrum and how many other fans share their opinion. Fans from all over weigh in on #DiamondDebates and Bluecadet integrated Twitter comments into the onsite interactive screens.

In addition to interactive debate surfaces, the Whole New Ballgame exhibit features a massive interactive video jukebox queued up with film from decades of baseball for fans to select, watch and watch again. To help visitors find their favorite historic, emotional, hilarious and unforgettable moments, Bluecadet built four enormous interactive video displays – each made of four 55-inch screens unified by an IR frame and a thin glass surface that registers touch across the entire wall.

Since baseball’s history is anything but over, these screens – and Bluecadet's exhibit’s interactive kiosks – are built on a custom CMS that allows the Hall of Fame team to keep them updated – inning after inning, season after season. The staff can seamlessly create new questions and debate topics and add new footage to the screens as they expand the Museum’s video library.

Thanks to Bluecadet, museum visitors in Cooperstown can get in the game, make the tough calls and learn a few things along the way.


ESI Design Makes Over DC's Terrell Place

ESI Terrell Place

Terrell Place, a trophy office building and civil rights landmark in downtown Washington, DC, has received a stunning makeover from the Manhattan-based experiential design firm  ESI Design. ESI Design transformed the building's common areas with 1,700-square-feet of motion-activated media that provides a cutting edge experience while honoring the site’s past.
Terrell Place was created when the former Hecht's department store site was combined with two neighboring buildings. It was named after civil rights activist Mary Church Terrell, a founding member of the NAACP, who, at the age of 86 led the protest against segregation at Hecht's lunch counter in the 1950s.
ESI Design’s designers unified the expansive first floor lobby space by treating it as a single media canvas. By installing large-scale, reactive media on lobby walls and corridor portals, they created a sense of connection across the building's common areas. At 80 feet wide x 13 feet high, the largest media wall is capturing the attention and curiosity of passersby, who can see it through the oversize windows that were once the display windows of Hecht’s department store.
The renovation recreates Terrell Place as a vibrant, modern space while respecting its elegant architecture and historic significance. Technology and media are seamlessly integrated into architectural surfaces, creating an ever-evolving artwork that captures the pulse of the building.
Diffused LED wall displays in the main lobbies and corridor are activated by passersby via an infrared camera system, creating beautiful scenes that ebb and flow with the morning rush and the afternoon lull. The displays include three content modes – ‘Seasons,’ ‘Color Play,’ and ‘Cityscape’ –  offering a selection of scenes that can be programmed with varying durations and sequences, ensuring that tenants never see the same scene even if they arrive and leave at the same time every day.

The ‘Season’ mode shows the lifecycle of the iconic Washington, DC cherry trees. In the ‘Spring’ phase, as people pass by the screens, their movement causes the trees to blossom until eventually their petals fall off; when people pause in the lobby, they trigger butterflies to flutter. ‘Color Play’ shows algorithmically-generated patterns of multi-color threads which spread across the walls, weaving a tapestry that reflects the activity of Terrell Place. ‘City Scape’ pays homage to the city of Washington, DC with iconic architecture, statuary and transportation scenes that are brought to life by people passing by.

In the main corridor, the immersive environment is enhanced by ambient sounds emerging from invisible speakers in the walls and ceiling, including tones from nature, the surrounding city, and music that Terrell cited as having been impactful in her life, including Elijah by Felix Mendelssohn and Deep River - 24 Negro Melodies by Samuel Coleridge Taylor.

“The different media create distinct rhythms to give Terrell Place a unique identity and strong street presence,” says Michael Schneider, Senior Creative Technology Designer at ESI Design. “Each of the media scenes reflects the time of day and the movement of people through the lobby, acting almost as a large abstract data-visualization of the ebb and flow of Terrell Place.”
Showcasing Terrell Place's status as a dedicated stop on the city's Civil War to Civil Rights heritage trail, ESI Design also redesigned the Mary Church Terrell Memorial, paying tribute to the building's namesake with a prominent marker that includes historic context and photos of the famous boycott that took place at Hecht’s. Inside the main lobby, a graphic installation and a digital, interactive tablet allow visitors to learn more about Terrell’s impact on the Civil Rights Movement.
The Terrell Place project is the largest, most innovative in a series of designs that ESI Design has created across the country for real estate investment firm Beacon Capital Partners, the owner of Terrell Place. ESI’s designs have contributed to Beacon’s reinvigoration of properties in cities including Boston, Chicago, Denver, Los Angeles, New York City, San Francisco, Seattle and Washington, DC.


New for PCL Graphics: Lumitone Pearl

pcl lumitone pearl

Five PCL Graphics staffers around the table, staring at this magnificent rose gold they created using the Lumitone® process. The client had wanted metallic effect printing and PCL Graphics found a way to give the client just that. But they couldn't stop there. They had to make this process available to everyone!

So PCL Graphics did. And here it is!

Applications include wallpaper, flooring, walls, pressure-sensitive vinyls, banners and other various substrates.  Environments where you will find PCL Graphics' Lumitone include artistic functions, wayfinding, branding, retail, displays, museums and windows.


There is Nothing Quite like Hands on Training!

Particiapnts Learning about Projection Mapping techniques at SenovvA

SenovvA are hosting the SEGD 2016 Xplorer Digital Bootcamp today. Groups are exploring how to work with virtual reality, code, creating digital content and projection mapping. Participants get to experience these digital technologies and work in small teams learning how to manipulate them and work with them. Nothing helps you get ahead of your competition quite as effectively within the Experiential Graphic Design Community!

These sessions can only be experienced at Xplorer, and to experience it you had to be there!

(right) The team from Refik Anadol Studio (led by media artist Refik Anadol) demonstrates their project, Infinity Room, built to be experienced on the HTC Vive virtual reality system. Attendees took turns navigating the digital environment with headsets as well as exploring the digital "brush" tool afforded by the Google Tile Brush engine.

Hands on Training at the 2016 SEGD Xplorer Digital Bootcamp at SenovvA's facilities in Los Angeles

(left) Nikki San Miguel, with Kate Keating Associates experiences Virtual Reality project, Infinity Room, led by the team from Refik Anadol Studio using the HTC Vive Headset. (right) Paul Anderson, leads an afternoon session on Managing and Creating Content, giving practical and honest advise on how to tackle the content creation process to a group of designers at SenovvA's training classroom in Los Angeles.

Participants learning how to do Projection Mapping at the SEGD 2016 Xplorer Bootcamp

(above and below), Jeff Grantz, Materials & Methods, led an afternoon hands on session on Projection Mapping using Madmapper software. Within minutes Xplorer attendees were in the program manipulating loops of video in preparation for mapping surfaces in the studio. Projectors were provided so each attendee could live map their content onto a surface. Walls, objects, and even a mannequin named "Jason"  in the SenovvA studio became the surfaces for the projection mapping session.

Creating digital content at the 2016 Xplorer digital bootcamp
The Projection Mapping and Virtual Reality sessions proved to be the most popular at the one day Xplorer in Los Angeles, giving attendees first hand experience and exposure to the latest digital experiential technologies that are commercially available now! These are technologies that have reached a point where you can actually use them in the studio for prototyping and user testing.


All the videos from this Bootcamp will be available free to all members logged into the website. Remember to check back or go directly to SEGD Talks to view the videos at the end of July.


Hunt Design and The National Park Service: Together Again

Zion wayfinding by Hunt

To help serve the ever-growing crowds at this popular destination, the National Park Service implemented a multi-stop shuttle service in 2000. Now, the popular two-line system features an all-new look by Hunt Design (Pasadena, Calif.) for signs, maps, vehicle and operational graphics.  

Working with Zion National Park staff, the project included new signage in the neighboring town of Springdale, in Zion Canyon and throughout the visitor center. “We even helped name the shuttle routes, number the stops and rewrite the park’s radio message for drivers,” says Wayne Hunt, project manager for Hunt Design.

Each day over two million people find their way, are informed by or learn from signage and wayfinding programs designed by Hunt Design.

PS: Congratulations to the National Park Service on its 100 year anniversary!


Philadelphia University's M.S. in Surface Image Accepting Applications

phila university image

The M.S. in Surface Imaging program at Philadelphia University is now accepting new degree candidates for 2017-2018, starting summer 2017.
The Surface Imaging program at Philadelphia University is a unique graduate program utilizing a variety of state-of-the-art digital printing technologies at the Center for Excellence in Surface Imaging. By applying painting, drawing, photography and printmaking to advanced design studios and printing practices, students will produce complex, unique, and relevant surface-image projects through fabrication printing, including additive material deposition and subtraction-printing technologies.
The curriculum includes courses in surface imaging design, printing technology and material and polymer science, as well as entrepreneurship and business plan creation, design integration, applied engineering and business for the growing digital printing industry.
Students in the program will gain professional experience through research-based projects with industry partners that stress critical thinking and problem-solving skills through teamwork and collaboration. They will gain extensive experience working on interdisciplinary projects using advanced technology and design solutions. Students also will have access to the Center for Excellence in Surface Imaging, which has been supported by international imaging industries, including printer manufacturers, ink formulators and software developers.
This one-year program will start in summer semester from May 16 2017, and successful students can graduate the following summer, 2017. Our preferred deadline for applications is Febraury 1, 2017.
For more information, please go to and program information sheet. If you have any questions, please contact Hitoshi Ujiie ([email protected]), or the Philadelphia University Office of Graduate Admissions, 4201 Henry Ave., Philadelphia, PA, 19144, 215-951-2943  ([email protected]).


David Rockwell Wins Tony for Best Scenic Design

Rockwell She Loves Me

David Rockwell received the 2016 Tony Award for Best Scenic Design for the musical She Loves Me. David's set for the Roundabout Theater's Broadway revival centers on a jewel-box parfumerie that mirrors the emotions of the narrative as it opens, closes and pivots, dancing to the score. She Loves Me takes place in Budapest over the course of 1930. David used intricate Art Nouveau details to bring the set to life, creating a holistic world filled with seemingly unending curiosities.

David Rockwell says, "One of my favorite stagecraft challenges is engineering sets that nestle together. Like Russian Dolls, the pieces open sequentially to reveal multiple settings. The mechanics and sequencing of She Loves Me's stage elements had to fit together in multiple configurations. Although it appears to open and close as a single unit, the parfumerie is actually composed of four independent pieces. The stage right and stage left walls—which show both the exterior and interior of the shop—operate in separate curved tracks. Each of these wall units is designed with a large circular gear ring built into the base of each unit. The gear ring allows each unit to rotate to an open or closed position as it travels along its curved track. Acting as a giant transformer (in the classic tradition of stagecraft), the set opens up to reveal an interior emblazoned with Art Nouveau motifs and vitrines packed with hundreds of jewel-toned bottles."


Interactive Digital Signage Technology

Interactive Digital Signage Technology

Interactive Digital Signage Technology September 21 - 23, 2016 ▪ Baltimore, MD

A three-day industry conference focusing on realizing the business benefit of digital signage by providing dynamic and engaging content. This event will demonstrate how digital signage can be utilized as a mechanism to extend and enrich information sources traditionally delivered to desktops and mobile web browsers. Learn how to capitalize on digital signage for public and internal information, enhancing the environment and influencing customer behavior.

Discover the unlimited, exciting potential of the limitless future Digital Signage.


Visual Communications Designs EGD for Hormel Institute

VC Hormel

Visual Communications worked closely with The Hormel Institutes management to create experiential graphic designs to tell the story of The Hormel Institutes research on cancer and their past discoveries.

The addition to the existing facility included a new two-story east lobby that now features wallpaper patterns designed by Visual Communications Senior Experiential Graphic Designer Jesse Yungner, and microscopic images turned into design elements by Visual Communications Principal Constance Carlson.

At the Live Learning Center entrance, there is now a welcoming sign with project naming, an electronic monitor, microscope designs and an etched plaque of namesake donors Gary and Pat Ray. In the Live Learning Center gathering space, a donor recognition artpiece was created to identify current donors. A special wave pattern of microscope images created within a mosaic pattern functions as a backdrop to the donor names. Principal Constance Carlson was lead design on these projects.

Also in the Live Learning Center, there is a photo and story montage highlighting discoveries and milestones in cancer research at The Hormel Institute. A high-resolution storyboard was created to tell the Hormel story. Included on this wall are vision words and quotes specific to the mission of “curing cancer.” The wall also showcases the new Hormel Institute logo.

All components were fabricated by Archetype and wallpaper was fabricated by Hirschfields.

The final and most outstanding experiential piece is a sculpture on the front lawn of The Hormel Institute. It is a 30-foot tall aluminum sculpture of a protein from the milk thistle plant. (The Hormel Institute has revealed that silybin, a major bioactive component of the plant, is a natural anticancer agent and effectively weakens melanoma growth.) Reflecting a major discovery for the Hormel Institute, this sculpture was a collaborative effort between the Hormel Institute, Visual Communications and Archetype. Base and lighting provided by McGough Construction. The sculpture has been named Ray of Hope in recognition of major donors Gary and Pat Ray.